y\OWD y.
2000
IVE EV^
Come by Rudder Fountain
Monday Feb. 28
& join us for Howdy Week 2000 Kickoff!
The festivities begin at 10a.m. with
Appearances by:
The Aggie Wranglers
Revielle • Yell Leaders
And don't forget free cookies and balloons!
A dynamic, humorous and candid video series on
LOVE, SEX, MARRIAGE AND ROMANCE.
featuring: Tommy Nelson
Single, dating, engaged, or married,
Tommy will cover God's design for romantic relationships.
Mondays, February 7 - March 20: 7:00 - 8:15 p.m.;
2/7,2/14,2/21:229 MSC 2/28:707 Rudder 3/6:292A MCA 3/20:402 Rudder
sponsored by F.O.C.U.S. - First Baptist, C.S.
arms-
T25S Uni\/&rGity
TICKETS GO ON SALE MONDAY 3PM
PHYS
Wmm
PHYS
218
CHEM
102
PHYS
208
Gene
301
Chem
227
FINC
6-10PM
SUN
Ch.20,21,22
4-6PM
MON
Review & Prac
Test
SUN
Feb 27
6-8
PM
8-10
PM
10PM-
MID
6-8
PM
8 10PM SUN
Chem
228
Ch.21A
10PM-
MID
6-8
PM
8-10
PM
341
MON
Feb 28
Ch.3
Ch.17
Ch.25
Chem 101
Ch. 10
8 10PM
Chem 228
Ch.20
Chem
237 Lat>
tOPM Mlt)
MbK»
Review
TUES
Feb 29
Ch.4
Ch.18A
Ch.26
Chem101
Ch. 11A
8-10PM
Chem 228
Test #1
Pennington
Part I
Part I
Feb 29
TUE
7 -10PM
Part I
Part II
Part II
Mar 1
WED
7 -10PM
Part II
WED
Mar 1
Ch.5
Ch.18B
Ch.27
Math 141
Part I
Chem102
Ch.20
Phys 201
Ch.1,2
Part III
Part
Mar 2
THR
7-9PM
Part III
THUR
Mar 2
Ch.6 &
Prac Test
Ch.19
Ch.28
Math 141
Part II
Chem 102
Ch.TBA
Phys 201
Ch.2,3
Part IV
Part IV
Mar 5
SUN
7-0PM
Part IV
.HOB WANT 10 Sf
MILLIONAIRE
Play In the million dollar hole in one contest during
the
‘Kappa ‘Defta Sorority
SftamrockjEvznt
March 4,2000
Rain date: March 5,2000
The contest begins© 9AM
Lone Star Golf Academy
Located on the East Bypass between Harvey Road and
Southwest Parkway (across from the main
Proceeds benefit
Twin City Mission's Sheltering Arms Prelect
and Prevent Child Abuse America
Tickets are available this week in the
Rudder Fountain/MSC area or from any Kappa Delta.
WEWAHTYOHTOBEA
AGGIELIFE
Page 4
THE BATTALION
Monday, February 20
In pursuit of recruits
V.S. armed forces resort to new tactics, incentives to get today's wary youth to join militat]
F or many
young people
an enticing al
ternative to college
loans was the na
tion’s military.
Who wouldn’t
want to be in the
rib-tickling ranks
of television’s
“M.A.S.H.,” the low-key antics of
“MeHale’s Navy,” or the witty banter
of “Corner Pyle?”
The good life: snappy dialogue,
zany schemes and canned laughter!
But, as it so happens, today’s youth
are above such obvious ploys. Today,
young adults have the capacity to deter
mine which of the media’s messages
are true and which are merely fabricat
ed nonsense.
This is where the coy, yet bungling,
beast of burden known as “the recruiter”
comes in. The recruiter’s job is to con
vince individuals that the military is not
only a potential career boost, but also a
great way to “pick up chicks.” In a way,
the military recruiter is a salesman, per
forming a pre-planned pitch to potential
consumers. Among his repertoire of
make-ygu-sign-up-fast-right-now gim
micks, the recruiter uses the gaudy
bauble of “incentives.”
What many do not know is that in
centives vary from one branch of the
military to the next. Tie Marines? Bad
haircut. The Navy? “No-quease” pills.
And for the Coast Guard? All the
seized booty you could want! And seized
booty is the best booty! And who could
forget the hazing! The wonderful, won
derful hazing!
But even the primitive slings and ar
rows of incentives cannot compete with
the sharp minds and short attention spans
of today’s youth. The military has real
ized that in order to reach their intended
audience, they must have an appealing
image. Consequently, the Air Force is
undergoing a complete image-renovation
due to the plummeting number of re
cruits. The Air Force wants a more “au
dience-specific” slogan rather than the
uniform, sterile “Aim High, Air Force.”
Some suggestions have included, for
the hippies: “Get High, Air Force,” for
the lazies, “We Fly, So You Don’t Have
To Walk”and for the junkies, “Air Force,
Home of the In-Flight Movie.”
The military is also encouraging the
idea of “job skills” acquired by signing
up for service. After all, nothing will get
one farther up the ladder like blowing
away the top half.
Recruiters have come to realize that
in order to ensure contact with young
people, they have to hit them where they
live, by phone! Military tele-recruiting is
a delicate science; it requires both preci
sion timing and dogged persistence. The
result? High-school students everywhere
you called, stay on the line, and a repre
sentative will yell at you shortly.
Due to the recruitment policy’s re
cent changes regarding inquiries into
personal lifestyle, the standard recruit
ment application form has been simpli-
JEFF SMITH/The Battalion
getting a call at the exact moment they sit
to surf the Web for pornography.
Knowing the right person to call is
also an important factor in effective re
cruiting. Tie military keeps watch of po
tential recruits via our nation's vast satel
lite network. And you thought we
launched a $3 billion rocket so you could
watch “ALF” reruns.
Once in a blue moon, the unthinkable
happens: a young person will actually
want to be recruited without having had
any instigation or incentive. For such
times, there is the 24-hour military hot
line: 1 -800-GET-SHOT For anyone in
terested in the hotline, a transcript of the
number’s recorded message follows:
Tiank you for calling the military
tele-recruitment hotline. If you are inter
ested in being recruited, press one. If
your ranch is being shelled by artillery
and you would like to file a complaint,
press two. If you are unsure as to why
tied to a minimum of two questions.
They are as follows:
1. Name:
2. Sexual Preference: (note: this is
optional. If recmit chooses not to answer,
proceed to supplemental recruit informa
tion section)
Supplemental Question 1: Do you
have good taste in furniture?
2. Did you enjoy “Cats?”
3. Do you own leather pants?
4. Did you consider the movie “Funny
Girl" to be an excellent romantic-comedy?
Questionnaires (French for “paper
with words and then blanks after them”)
often deter young people from becoming
enthusiastic about a commitment to the
service. When confronted with a ques
tionnaire, a sudden pressure is felt —a
pulsating, irritating motion from within,
provoking one to panic, then to act irra
tionally and finally to dump the whole
burden altogether. Tils is caused either
by questionnaires or double-bean bin-
tos. What young people need to realm
that there are proper and improper an
swers when faced with a recruitmenl
questionnaire. For example:
Q: Are you satisfied with yourcim
choice of career?
A: (proper) Well, I would likeal
more variety in my career.
A: (improper) Well, it’s not
people. And that’s what 1 wasr
looking for.
Q: Would you consider a career in i
nation’s military?
A: (proper) As long as i'lnstati®
at Lake Titicaca or Bikini Atoll.
A: (improper) No thanks, rmmui
tcxi busy with the militia.
Q: Would you like toreceiveal
brochure and pen in the mail tm
your local recruitment center?
A: (proper) Do 1 get the
brochure and the pen?
A: (improper)Neinl
After all die salespitchs
rejuvenated images and trend)
slogans, the grand question thatrs-
mains is this: Is there truly any diffe
cnee between the recruit’s ideal arm)
and the army’s ideal recruit?
Perhaps what the greenest of youth
want is an institution based on reward
and adventure rather than sacrifice and
discipline. Perhaps what the recruiter
wants is the bewildered youth with a
head full of manufactured promisesani
impossible ideals.
Recruitment is not inherently all
bad; actually, it is the only way toeet
new components for die clanking ma
chine that has served to protect our lam
for so long. So what if the Army lead:
kids on by telling them that Anthrax
shots are available only during happy
hour at the military base? Ifit werenoi
for a little deception on the partofUn-
cle Sam long ago, the only service pee
pie would have signed up forw’ould
have been the KISS Army.
But who knows? The war could be
over before it can even begin. Wemiglt
get our oil at a much better price if we
were to march eastward, wearing nothin
but a few leather straps and face paint
Jacob Hnva! isasophom
English majt
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MSC
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♦‘a
...is now taking applications for both hungry
minds and stomachs!
Let us satisfy your famished minds occasionally
throughout the semester with dynamic professors
in a small, non-academic, relaxed, and family
atmosphere. Students meet over a free dinner
three times a semester to discuss meaningful
topics from several disciplines. To participate,
attend our informational on:
Feb 28 at 5:30pm, Rudder 401
Or get an application from our
website at...
http://conversations.tamu.edu
<k
JJL
To inform us of your special needs, cat! 845-8770 or stop by MSC 223-1
xr
( o
STUDY ABROAD ^
ITALY AT THE SANTA CHIAR'
CENTER & RECEIVE A FULL
SEMESTER OF TAMU CREDIT
FALL 2000
Hurry, only 11 spots available!
Enroll in a minimum of 12. credits in courses
taught in English by TAMU professors
OPEN TO ALL MAJORS:
Graphic Arts (3)
CARC 301:
CARC 311-551: Visual Notes/Drawing, or Painting, or Sculp tu,c
CARC 311-552: Installations/Galleries & Exhibits (3)
CARC 331/ARTS 350: History of Art & Civilization (3)
CARC 485: Directed Studies (3)
CARC 489: Special Topics (3)
ENDS 311: Photography (3)
"or more information A to pick up an application:
TAMU Study Abroad Office .
Bizzell Hall West - Room #161
845-0544
PROFITABLE NUMBER! 845-0569
THE BATTALION CLASSIFIEDS
Monday. Febi
w
se
One in :
disease (ST
Two-thi
younger.
In Texas
be reported
Feb. 28-
Margan
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“We are
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Monday
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will also h
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Tuesday
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□
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