Image provided by: Texas A&M University
About The Battalion. (College Station, Tex.) 1893-current | View Entire Issue (Nov. 11, 1982)
Tir^ The Battalion November 11, 1982 Page 1B Garland woman publishes coupon guide ; United Press International DALLAS— You’ve seen Max Bryan on “Real People,” on 1‘The Phil Donahue Show” and In “Good Morning America,” alking about how to make noney from box-top coupons. She's the one who never stops alking. She also is a whirlwind who nanages two children, an “ex- lemely chauvinistic” husband ind a business that draws tens of housands of letters. Max is a 35-year-old house wife who co-publishes the Sal- age and Save Gazette from her mburban Garland home. The Sazette is a newsletter that could je subtitled “everything you al ways wanted to know about rocery store refunds, but had o idea somebody else had ilready compiled.” The bi-monthly newsletter he started in November 1979 with her best friend and neigh- )or,Jeani Lawson, now has up wards of 10,000 subscribers who ray $9 a year to learn who is rffering refunds and how to get hem. The refunds are available ry sending boxtops or proofs of rurchase to the manuf acturer in eturn for cash or a coupon. “It really is helping so many people save money,” Mrs. Bryan gushed (she never merely talks, and she uses lots of words like “neat” and “dinky”) as she tried to shepherd her two young ...The Gazette is a news letter that could be sub titled everything you al ways wanted to know about grocery store re funds, but had no idea somebody else had already compiled. daughters, answer the door, answer the phone with a lilting “Grand Central Station” and paint her nails. “Everybody is complaining about not having money,” she said, “but they can have money if they just use their brains and make the time, like clipping coupons while they’re watching television. Goodness knows, I don’t have any time, but I make it.” All this fiscal evangelism started more than three years ago when Bryan, after 16 years’ employment with Braniff Inter national Airways, quit work to nurse herself through a high- risk pregnancy. After she gave birth to her daughter, she and Lawson, who has three children, were sitting at the kitchen table clipping coupons when one of them suggested they start a newsletter. The business started on a shoestring, Bryan said, with each woman putting up about $25 for the initial printing. But they quickly realized they needed publicity if they hoped to be successful. “I saw an article about Cable News Network going to be on 24 hours a day, so I sat down and wrote Ted Turner a letter,” Bryan recalled. “I thought all he can do is throw it in the garbage, which he apparently did. I never heard from him, but I saw a week later that CNN had opened an office in Dallas. “I sent them a copy of the let ter and the newsletter, and they said they wanted to come out and interview me. They showed up with an entire crew. “This is a little Garland house wife, right? I was berserk. “They filmed two five-minute bits, and the next day at 11:30 a.m. a talent person from ‘Real People’ called and said ‘we want an exclusive with you,’ A week later a six-man crew from Seattle came to Dallas and did four hours’ filming.” From there her pastime snow balled into a profitable incorpo rated business. She sees the newsletter as serving an important function beyond its 300 or so listings of manufacturers’ offers, addres ses where consumers can obtain refund forms and applications and a trading section which lets readers with too many of one kind of coupon swap with others. “To a handicapped person or someone that’s lonesome, they get mail,” she said. “They get money. It gives them a reason to get up. If an elderly person can save $50 a month, that’s like $500 to them.” Her most poignant letter came from a 14-year-old girl whose mother had died recently and who was totally confused by her new duty — doing the fami ly’s grocery shopping. “It makes me feel so good when they write and ask us for help,” Bryan said. “It’s kind of neat to realize ing for somebody.” that you can start a business as The address for the Salvage dinky as possible and make it. and Save Gazette is Box 2072, It’s so much neater than work- Garland, Texas, 75041. Film editor starts directing United Press International NEW YORK — Making the transition from film editor to movie director has been difficult for Jeff Kanew, Hollywood’s one-time trailer king, but he feels he’s on the verge of a breakthrough. “At this point in my career, any breakthrough is going to be a big breakthrough,” said Kanew, 37, an expert in making the two- to three- minute trailers that promote and advertise mo tion pictures. After making more than 600 trailers, Kanew decided five years ago that he knew enough about “what works and why” in films to write and edit his own feature picture. It was a 1979 release titled “Natural Ene mies,” a despairing dip into mid life crises and other psychologic al wastelands with such talents as Hal Holbrook, Louise Fletcher and Jose Ferrer. The film, which Kanew fi nanced himself, bombed. But one good thing did come out of “Natural Enemies.” Robert Bedford saw it and admired Kanew’s editing ability so much that he asked him to edit the academy award winning “Ordinary People.” Kanew spent two years on the film and was deluged with edit- ingoffers as a result, but turned them all down, preferring to pursue his ambitions to become a successful director. “I was offered several scripts for another film — including a horror movie and a stupid com edy — but I didn’t think they were worth doing,” he said. “Then I foundjames McLen don’s book, ‘Eddie Macon’s Run,’ which had the pace, struc ture and descriptive equalities that wpuld make a good film. I. felt I could write an entertaining movie just by preserving the style and structure of the book.” Filming took eight weeks, and it took 20 weeks to edit the film, longer than usual because Kanew didn’t have time for edit ing while he was directing. Ab out six or eight weeks more will be required for the final touches and addition of music Kanew has written. The film should be ready for release in January. Assuming all three roles of writer, director and editor re sulted in some gearshift prob lems for Kanew but he is con vinced he has gotten on film pretty much what he saw in his head when he was writing the script. “I think I’ve got a good show for the money,” he said. HAVE YOUR PORTRAIT MADE WITH REVEILLE IV WHEN: Nov. 15-20 WHERE: MSC Lounge I t 10 a.m.-12 1 p.m.-3 p.m. | • Pick-up guaranteed before finals • Great X-MAS for mom & dad Photography by Eclipse C> CAREER WOMEN Learn things you probably weren’t taught in school. The Success Image ... A Guide for the Better- Dressed Business Woman is written for women who want to be successful in business, by experts on the subject. It’s a comprehensive, concise guide to correct wardrobe and image building plus pertinent tips on make-up, color, travel and other aspects of the business woman’s life. Send your check for $7.83 (includes Texas Tax, postage and handling) to the address below for your copy of “The Success Image,” 1982-83 edition, illustrated. iiolsey custom clothes 2613 Richmond Avenue at Kirby Houston, TX 77098 rh 60th Anniversary Savings From Carlyle & Co. Dress For Success. Select from a stylish collection of men’s diamond 4 ^ rings that will complement any wardrobe. All Cold Diamond ftfng j ct. MBf Reg. $2,070.00 • • ’ : Re«- $1,800.00 Sate §]'499 JvNSN. -oa. safe $1399. T/8 ct Men's 14K Cold Diamond Ring Reg, $ U 50-00 ■ sale $699. 1/4 ct, Men’s MK Gold Diamond Ring Reg. $830.00 Saie $599 1/5 ct. Men's J4K Gold Diamond Ring Reg. $770.00 Sale $499. Wftere elegance is always affordable. Carlyle & Co. Fine Jewelers since 1922 Post Oak Mall • 764-0011 / We welcome the American Express Card, VISA, MasterCard. Diners Club and our own Carlyle & Co. Charge. AUDIOWO®[i(o) Nakamichi Performance For Under $300? You’re Kidding! We’re not! Check out the new Nakamichi BX-1. It’s less than $300, but it’s Nakamichi all the way. Nakamichi, the reference standard, has incorporated several of the advanced design features found in their top-of-the-line $6000 decks into the BX-1. The result is unparalleled sonic performance & ease of operation in a most affordable cassette deck. When compromise in music reproduction is not acceptable, there is no alternative. Nakamichi 707 TEXAS FREE LAYAWAY 696-5719 INSTALLATIONS AVAILABLE