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About The Battalion. (College Station, Tex.) 1893-current | View Entire Issue (March 5, 1982)
state Battalion/Page 4 March 5, 1982 Troubled Braniff searching for help United Press International DALLAS — Financially be leaguered Braniff International asked Thursday to have other airlines honor its tickets if the company folds. At the same time Braniff, announced a dollar ticket sale in 10 Texas and Okla homa cities. Braniff President Howard Putnam met with aviation offi cials in Washington, Ef.C., to work out protection for Braniff customers. Meanwhile, Braniff area sales manager Judy Gremm said the company planned a sale on round trip tickets in Amarillo, Austin, Corpus Christi, Hous ton, Harlingen, Lubbock, Mid land, San Antonio, Oklahoma City and Tulsa. Gremm indicated the sale, in which full-fare ticket purchasers could get a second ticket for $ 1, and Putnam’s negotiations were not related. “I don’t know what would happen if the Putnam plan goes through,” she said. Putnam said Wednesday that speculation on the airline’s fu ture has hurt ticket sales, adding to the troubled company’s finan cial woes. “A woman called on the » Texas A&M Theatre Arts Program Presents THE GLASS MENAGERIE B y Tennessee Williams 8:00 Rudder Eorum Eeb 25-27 March 4-6 Tixs available at the .Rudder Box Office Stu $2.50 Non-Stu $3.50 MANOR EAST III 823-8300 Now Showing ACADEMY AWARD AOMIAATIOAS including lte*4 l*2etaii~e WTmcTWP UNOlft 17 fttQUMES ACCOMPANYING PANE NT OR ADULT GUARDIAN 2:40 5:00 7:20 9:40 THE BORDER A Universal 2:45 5:05 RKO Picture 7:25 9:45 Science transformed him into a monster. . . Love changed him even more! Adrienne Barbeau & Louis Jordan Swamp Thing the comic book legend lives! 2:50 5:10 7:30 9:50 PG FRIDAY & SATURDAY MIDNIGHT DOLBY STEREO phone (Wednesday) and asked if her ticket to Honolulu would be good in May,” The Dallas Morning News quoted Putnam as saying. “I told her I didn’t know. “She probably went right out and traded the ticket in for one on another airline.” Putnam said he would ask the Air Transport Association and the Civil Aeronautics Board in Washington to approve a prop osal calling for competing air lines to honor Braniff tickets in the event the airline folds. The airline, long-plagued by huge debt service, registered a record $160.6 million loss last year. Faced with short-term cash flow problems, Braniff two weeks ago initiated two-for-one ticket sales. On Wednesday, the airline re portedly began calling in fur loughed employees to build up its reservation staff. The sale will begin at noon Friday and run through midnight Saturday. The Dallas-Fort Worth area was not included in the sale. Putnam issued a statement Wednesday to employees, who this week were put on half-pay, saying Braniff management cannot guarantee continued operation. “I can’t just name a date and say we have enough cash to op erate until then,” he said. “It’s not that easy. We certainly have no current plans t6 cease opera tions. But I can’t guarantee we won’t.” I , I I ■ -iiL • * ; •ggsg And now for the real trick... photo by Laura Hatch Long-time frisbee enthusiast Mike Barry, a junior com puter science major, gets into the “spring of things” on the Academic Building lawn with short sleeves and thej popular summer sport of frisbee. SCHULMAN 6THEATRES 775-2468 2002 E. 29th 775-2453 “NOWSHOWING” they chose the most forbidden love a boy and girl could know! MATT DILLON CINDY FISHER Computer cards offer coupons to customers CAMPUS THEATRE 846-6512 OOOOOOOOOOOOOOOOOO From the very beginning, they knew they'd be friends to the end. What they didn't count on was everything in between. United Press International ARLINGTON — An Arling ton company has taken a Texas sized step forward with its intro duction of a network of compu ter terminals that will provide discount information and coupons to card-carrying con sumers. But even greater steps are ahead: Cash Saver Club Inc. intends to transform its plastic cards to debit cards with which a custom er can purchase an item in a store and have the cash automa tically transferred from his bank account to the merchant’s saved money; the merchants used the discounts as a form of advertising. The company oper ated in Arlington, Dallas, Fort Worth, the Rio Grande Valley and San Antonio. Now the company ha$ plunged into the computer age. Cash Saver Club last week intro duced a computer terminal that will give its members the infor- RICH and FAMOUS Mttro-Goidwyn-M*ycT Presents A )acqu?«-William Alfyn Production A George Cukor Film JACQUELINE BISSET CANDICE BERGEN "RICH AND FAMOUS” DAVTD SELBY HART BOCHNER Music by GEORGE DELE RUE Screenplay by GERALD AYRES Based on a play by JOHN VAN DRUTEN Produced by WILLIAM AU.YN Directed by GEORGE CUKOR ; —- account. Also, Cash Saver Club in tends to expand rapidly from its Texas base to cover the nation — or at least the major metropoli tan areas. Cash Saver Club was created five years ago by Dallas business man Chet Lemon, who sold memberships in his organiza tion. Members were sent dire ctories specifying discounts they could get by shopping with cer tain retailers. The members The ultimate goal is to turn the Cash Saver Card into a debit card, which a merchant may use to charge a purchase directly to the buyer’s bank account. mation they want by simply pressing a square on the screen of the terminal. The first Club terminal has been placed in the lobby of Arlington’s Texas Com merce Bank. Two more terminals will I placed in Arlington businaj establishments in Mard Lemon, financing the projfl himself, has ordered 200 moil terminals at almost $7,000 eaq from Syntech Inc. in Garlan Syntech also provided the ceij tral computer to Lemon’s open tion. He intends to blanket th| Dallas-Fort Worth area with thi terminals and then expand other points in Texas. Housta will be an expansion target aftel the original five cities are coij nected. Each member will be billed J a month. Cash Saver Club M between 5,000 and 6,000 men bers now, but is planning heavy advertising and public i lations campaign soon to irl crease its membership. The fir has some 6,000 retailers partid pating, but this list also will expanded. The club will chargj retailers a one-time fee of $1! to be listed. FRI & SAT — MIDNIGHT $2 is giving pleasure a crime? CINEMA l&ll iks^Q^shoppin^^entei^Across^romj^&M Friday & Saturday Midnight Show IllJP * Vi'fri; When a card-holder wants« make a purchase, he or she go to the nearest computer termicl al and runs the card through] slot. A choice of locations flash on the terminal screen The card-holder chooses touching the screen. Then ttj screen will show various catego ies of merchandise. When th selection is made, the screen show the names of merchafij and the discounts they offe:J Some merchants may offer a d» count coupon; if the car holder wants such a coupon I machine can be directed to prtf it out. The value to the merchantj the coupon will go to someorf who is interested in the produd Lemon said. “Research sho* 1 that only 6 percent of mo coupons offered now are used! Lemon said. “The other 94 | cent are wasted. “Our system also offers soB control. The merchant can lin the offer. Perhaps he wants i issue only 10,000 coupons, M example. We can tell our coB puter to issue only 10,(XJ coupons and then stop.” The next step is to prog other information, coming ft already existing sellers of dad base material, into the com put* for sale to cardholders. LenW wants to begin this step within 1 months. cn (£S£/ fECHA HEW L tERMl/V FLUID- n Unit IGALV decl jital n hoy Brc his w Prose we the |al. On v kck’s 2 Iry, the le woul Ideal. The j Ilf de Uniti VEST liree Ci bm V Jxas, £ ) and jus, C |To adi Alva: pus M lev role Itskirts 1)00 abc [ibus. But tl |ort en id, pri 1 High scho |re scht by b Ire the: Eagle Holla |epmg whe Jpped j°ng. They kpped i called la servi |Martir fount eak En on I inge s leter. |“We 1 tost b fhen B coulc j“We s |see wh r,and t scho 10 for i iHoIlar ^ys Bu ree tic! st abot I “So 11 tch T te thr 177 mo INI The ultimate goal is to tufl the Cash Saver Card into a de card, which a merchant mayi to charge a purchase directly I the buyer’s bank account. Me chants in the program wou have their own computer te minals in their shops. “It’s probably a couple years away, but that’s where think we’re headed,” Let said. “We’ve laid the grout work. You have to have a me chant base to do this.” X n