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8
Tuesday, October 1, 2002
NATION
THE BATTALION
Business and law schools
offering perks to recruits
BERKELEY, Calif. (AP) —
Aspiring attorney Rosie
Shatkin was delighted when
she was accepted by the law
school at the University of
California at Berkeley, but not
sure she wanted to move 400
miles north or pay for the air
fare for a campus visit.
That’s when she found out
the school was willing to fly
her — and any other admitted
student — from home to check
out the campus.
The enticement seems to
have worked. Shatkin is now a
first-year student at Berkeley’s
Boalt Hall law school.
“Coming to this school really
had a huge impact on my deci
sion,” said Shatkin. “It’s like a
communitarian spirit, ’Once
you’re accepted, we’ll do every
thing we can in order to make
the decision and the transition
easier for you,”’ she said.
It’s all part of an intense
campaign to sign up top stu
dents as the competition
increases to land candidates,
admissions officials said.
“Every school wants to put
its best foot forward on this
one,” said Victoria Ortiz, dean of
students at Boalt. “There are
more highly qualified students
who have a great choice.”
Across campus, the Haas
School of Business doesn't offer
free airfare, but it does ditch
plain-vanilla acceptance letters
in favor of a personal call from
an admissions director — to all
500 or so students.
Some schools are turning to
technology for an edge.
This year, successful appli
cants to The Fuqua School of
Business at Duke University
got an e-mail innocuously titled
“admissions status.” A link in
the text took the reader to a
jazzy slide show with a shot of
a jubilant crowd, the sound of
cheering and the message
“Congratulations! You’ve been
admitted!”
The first round of recipients
said “it was the coolest thing
they’d ever seen,” said Liz
Riley, admissions director.
Meanwhile, the percentage of
admitted students deciding to
enroll rose to 54 percent from
52 percent the year before.
u
Every school
wants to put its best
foot forward on this
one. There are more
highly qualified
students who have a
great choice.
— Victoria Ortiz
dean of students at
Berkely's Boalt law school
Berkeley’s Boalt has perhaps
the most eye-catching entice
ment with its fly-free program,
now in its second year. Tickets
are booked at a discount and
there’s a limit of $350 for out-
of-state and $150 for in-state
travel, which Ortiz said is usual
ly more than adequate.
Boalt, which gets about
7,000 applicants a year and
accepts 800 or so for 270
spaces, spent about $31.000 on
the program this year with 123
students accepting the offer.
The percentage of admitted
students who enroll has
increased from 31 percent k
1999 to 35 percent.
“There are other things thw n
one might spend money putt SfltYi
wouldn't lv as effective” sakl # *
Ortiz. “We strongly believe thi
if people are going to speik
three years of their life in aeon
munity, they really ought to
know the community.”
Jett Pihakis, director
domestic admissions for the
full-time MBA program ai
Berkeley’s Haas School of
Business, helps make accept
ance calls, sometimes staying up
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Haas admits fewer than 11
percent of applicants, but “wesi
put a tremendous amount of effm
into enticing admitted studentslo
join the community, becau*
many top schools are competis
for the same exceptional voue
people,” said Pihakis.
At the University of Southr
California's law school, associn
dean Robert M. Saltzman sac
USC has considered Hying on
applicants hut decided to s&
with more traditional methoi
such as receptions and puttr;
prospective students in touch wi
alumni practicing in their area.
Boalt officials are happy vne
their program, but Ortiz agre^
the bedrock of recruiting is
treating applicants courteous!'
and making sure they under
stand the program.
“You need to be able toshos
them as much as possible wte
the reality will be for them whet
they’re students, so they don:
just get tricked into thinking
‘Oh, well. I’ll go to that school
because it’s in the top 10."
“You want them to attend
said Ortiz, “but you want them
to be happy.”
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Politicians cut federal funding of
college education behind bars
SAN QUENTIN, Calif. (AP) — Jesse Reed
studied nights and weekends to get his associate
arts degree, squeezing in extra hours with the
lamp turned low to avoid disturbing his roommate.
Or cellmate, more exactly.
His alma mater was San Quentin Prison. And the
associate degree is as far as he can go behind bars.
Nearly all federal funding for college educa
tion in prisons across the country was dropped in
the mid-’90s by politicians scandalized at the idea
of giving criminals a free ride. Reed managed to
get his degree only because the college-behind-
bars program was sustained by volunteers.
Proponents argue that such programs pay off
by producing inmates who are more likely to stay
out of prison after their release, but the programs
remain highly unpopular with many.
“It’s really unfortunate that society feels that
way,” said Reed, 42. “You have a lot of men in
here who made mistakes in life partly because
they didn’t feel that they could compete in socie
ty. We turned to a life of crime.”
Reed, who is serving 25 years to life for mur
der, was among the first students to sign up when
San Quentin’s college classes started in 1988, with
teachers and textbooks provided by Patten College
of Oakland.
At that time, Pell grants, federal financial aid
given to low-income college students, were avail
able to prisoners, and the program eventually
encompassed 13 prisons in California.
Before the program was killed, about 28,000pns-
oners received $36 million in Pell grants each year,
less than one percent of the total of about $6 billion
After prisoners were banned from the Pell P r0 '
gram by Congress in 1994, almost all the pro
grams shut down.
Federal funds are still available for college
courses for inmates under 25 with five years or
less to serve, but an effort to get the age limi'
raised to 35 this year got nowhere in Congress
The state of California supports programs toteacj
inmates vocational skills and get their high school
diplomas, but will not pay for college.
“People feel, ‘Why should somebody w0
commits a crime get a free ride to college-
That’s the position of the state and U
Legislature and probably most of the people 01
California,” said Corrections Department
spokeswoman Terry Thornton.
At Crime Victims United of California, ^ arrie ,
Salarno said her group supports vocational an
high-school level instruction. But free collegU 115 '
isn’t right, she said: “Why aren’t we taking carec
the victim’s children first?”
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