The Battalion. (College Station, Tex.) 1893-current, March 09, 2000, Image 3
AGGIELIFE rhursday. March 9, 2000 THE BATTALION Page 3 The music of the masses South By Southwest Music Festival kicks off with 800 bands Bands scheduled to play at this year’s South by South west Music Festival are, counterclockwise from top: Ian Moore, Therapy, Vallejo and Reverend Horton Heat. BY JULIA RECINDUS The Battalion A ustin has long been the headquarters of struggling up-and-coming musical acts. The city has given birth to artists such as Stevie Ray Vaughn and Willie Nelson and has been the stage for other bands waiting for their time in the sun. South by Southwest (SXSW), the annual music and film festival held in Austin, helps bands of all trades accomplish their goals and gives them exposure. The music festival lasts from March 15 to 19 and provides endless entertainment for par ticipators and guests alike. Music journalists from around the globe travel to the Texas capi tal to listen to performers and inform the public of what they hear. Programs in the festival’s music category include performances, a music conference, a trade show and information on the technolog ical features of the music industry and the role of the Internet. Scheduled perfonners in clude Reverend Horton Heat, Cypress Hill, Sebadoh, John Paul Jones and Steve Earle. Per- formers from the past who have taken advantage of the event to boost their careers include Mon ster Magnet, Sonic Youth, Gravediggaz, the Dixie Chicks, Ben Folds Five, Beck and Sub lime, to name a few. While the festival hosts many bands from Texas, this PIONS. Continued frombity paling hotels,” Ferguson! /, and not just in Texas, imbers.” trend is spreading, liaylotl sity, die University oftexi ity have all passed similar student driving. \g break, Ferguson wi'// versity to help pass tl nate. 9, 10 college students ini iwsy driving, nost here, we want studei opportunity to avoid dai lid. • corps member and Engl d she would definitely tail he were in a desperate siM , when I have been travel] d hardly keep them open,”] ill over and sleep in my cat e to sleep, other than myc :an have it ali School Partnerships is aintn? our Champions After ScW 1 ire programs in Bryan I *Site Direct# *Site Assistant I Its, job training, convenientlo(« I s or nights! P/T positionsavailw TE OPENINGS&SUfM SITIONS AVAILABLE 79)731-7804 TODAl’l EOE imuoil hiuddin, Editor in Chief :les, Managing Editor ght, Community Editor m, Campus Editor re, Aggielife Editor rano, Aggielife Editor tillo, Opinion Editor , Opinion Editor Might News Editor g, Sports Editor hoff, Radio Producer ton, Web Master cek, Graphics Editor la, Graphics Editor Photo Editor oto Editor Science and Technology #1055-4726) is published daily all and spring semesters and Mrt' summer session (except Unwisiyl^l axas A&M University. Periodicals W* 77840'. POSTMASTER: Send add® Reed McDonald Building, Texas M# l" 7843-1111. news department is managed by strfj the Division of Student Media, a lalism. News offices are in 013 i phone: 845-3313; Fax: 845*' il.com; Web site: http://battalion.taiT! 1 * j ition of advertising does not imply sp Battalion. For campus, local, and ntH’i 1-2696. For classified advertising,tall®] re in 015 Reed McDonald, and offei* lay through Friday. Fax: 845-2678. rt of the Student Services Fee en»s i ^ up a single copy of The BattMf^ d.Mail subscriptions are $60 persd»W semester and $17.50 for tire sum*'* 1 Discover, or American Express, cal ^ year’s festival has an array of bands visiting from Europe and Asia, whose sounds are falling on the ears ofU.S. citizens for the first time. More than 800 bands are scheduled to perform on 40 stages over the course of the festival. The Spotlight, a Web page devoted to promising young groups that can be found at SXSW’s official site at ww'w.sxsw.com. The page has interestihg tidbits of informa tion on many of the European bands perform ing at the festival, including Sack from Dublin, Ireland, which appeared on the soundtrack to The Rage: Carrie 2 with its song “Laughter Lines.” The Spotlight also informs readers that the lead singer of Olso, Norway’s Lokomotiv has a croon that has been compared to that of Radiohead’s Thom Yorke. Bands are also traveling from various areas of the United States to get their feet in the door of the music industry. Mountain Consolidated, a band who draws inspiration from folk, hip-hop and country, will be making the trek to Austin from Seattle, Wash., the birthplace of grunge. Also scheduled to appear is Silkenseed, a band that originated at Tulane University in New Or leans, La., but is now located in Portland, Ore.; the band recently released an album on Rainfor est Records titled Hurry Home. These bands along with many others, can be viewed at and their music downloaded from the Spotlight Website. Those interested in hearing new and innova tive sounds will not want to miss the chance to lend an ear to any of these groups. The shows have been scheduled at numerous Austin loca tions such as the Atomic Cafe, Soho Lounge, Hole in the Wall, Waterloo Brewing Company and Antone’s. The only catch is that some loca tions have age requirements; for venues and age requirements, visit the Web page. The music conference will take place March 16 to 19. Steve Earle, a six-time Grammy nomi nated recording artist, will open the event. Record company presidents, record label representatives, booking agents, managers, indie label represen tatives and journalists will be in attendance to an swer questions and ofter the chance for potential acts to receive advice and interact with the in dustry in tire SXSW Mentor Program. The mentor program features one-on-one meetings to help artists come in contact with those experienced in the business who can give them personal attention. Demo listening sessions have also been set up for anyone scouting out future hits. Elliot Roberts, the well-known manager of Neil Young since 1968, will be speaking at the conference and sharing stories about his experiences. Chris Johnsen, head of mar keting at Grand Royal Records, home of (and owned by) the Beastie Boys, will attend the conference, as will Holly George-Warren, ed itorial director of Rolling Stone Press. The trade show is another attraction that draws together those already in the music in dustry and those seeking entrance. New artists and showcases are promoted by their record labels and merchandise is laid out for viewing. Representatives from various publications can meet new artists and advertisers, and interna tional exhibitors can sniff out deals. The trade show is also the location of the Acoustic Day time Stage where musicians will provide en tertainment throughout the day. The hours of the trade show are March 16 and 17 from noon until 6 p.m., and March 18, noon to 4 p.m. Online music companies will also ex hibit their Websites and offer explanations of their services. MP3s and the legal issues sur rounding them will be discussed, as will the role of technology in the industry. All performances and discussions sched uled are subject to change, so check the Web page at www.sxsw.com for updates. SXSW has a reputation for uncovering new talent and gives visitors the opportunity to take a trip into a world of undiscovered musicians and emerge with the sound of something new to the world of music ringing in their ears. EVERYTHING YOU YYANTM Upcoming Graduate Student Events Texas AS-M Career Center Also Available There And Bark Again m ★Mar 7 Interviewing Skills 7:00pm 510 Rudder ★Mar tl Academic Job Search 5:30pm 504 Rudder ★Mar $0 Independent Job Search 5:30pm 504 Rudder ★Apr 3 Converting your 5:30pm 504 Rudder Resume to CY and Pack Running On Ire m gradadvitaimi.eclu 209 Koldus 845-5139 http://careercenter.tamu.edu Live Stages S5w8 a s-.V V wassf x , 4-. S* ^ .. , V. s< % s v -.<■ '•. % ■: s V.-V- 'Z*' s.«-- The first 15 guests to purchase the band’s new album, EVERYTHING YOU WANT, and any one of their previous releases will receive an autographed CD booklet for FREE! Available at: . * ' •'. . V , A i. V! . ... ■ v - . . . . • ^ , * * * * mm' m ' Mission to Mars? Hah. . ■ T • ■T:4: - A ’ Vi- • • ' . * ‘ Exploration. Sci-fi. Mysteries of the Universe. Discover what’s out there. 'Hour Entertainment Superstore In College Station: 2004 Texas Ave. South In Bryan: 725 Villa Maria, Manor East Shopping Center i . isil r ■■ ■ M om 9 2000 SPACE,com, Inc. All rights rejerveci. Houston, we have a website. www.space.corn