MAKE US YOUR CHOICE FOR VIDEO ENTERTAINMENT The Paramount / (\ Theatre S9 0 Movies on Tuesday & Thursday including NEW RELEASES • VHS& BETA • Free Memberships • Players & Camcorders Also Available Located on the corner of Texas & SW Parkway in the Winn Dixie Center, College Station Tuesday FINEST FEMALE ENTERTAINMENT MEN ONLY till 11:00 Show begins at 8:30 .751 draft all Night Wednesday LEBARE NIGHT Ladies ONLY till 10:30 Show begins at 8:00 Doors open at 7:00 .75€ drinks till 8:30 2501 S. Texas Ave. Winn Dixie Center 693-EDGE $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 IRRITABLE BOWEL SYNDROME STUDY Wanted: Symptomatic patients with physician diagnosed Irritable Bowel Syndrome to participate in a short study. $100 incentive for those chosen to participate. $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 ASTHMA STUDY ““ $200 Individuals who have regular asthma to participate in $200 $200 an asthma study. $200 incentive for those chosen to $200 $200 narticioate $200 $200 P amci P aTe $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $200 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 Hot SORE THROAT/STREP THROAT STUDY Hot $100 For individuals 12 years and older with sore throat willing $ioQ $100 t° participate in a study to treat strep throat. Diagnosed $100 $100 strep throat welcome. $100 incentive for those chosen to $ioo $100 participate. $ 100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 PAIN STUDY Do you take at least one over-the-counter pain reliever per month for any reason? If so, you may be eligable to participate in an at-home analgesic study. Monetary incentive for those cho sen to participate. $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 IJOO ACUTE BRONCHITIS/PNEUMONIA fjoo $100 Do y° u have an y the following? 1. Productive $100 cou 9 h 2 - Fever 3. Rattle in chest. Call for information $-joo $100 a b° ut a three week antibiotic reseach study with close MD $-| qq $100 supervision. $100 incentive for those who qualify. $100’ $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 CALL PAULL RESEARCH INTERNATIONAL 776-0400 SAVE 50% on ALL SWEATS WHILE THE SUPPLY LASTS Page 4 The Battalion Tuesday, January 31,1989 The best job in the country A&M instructor loves position as designated ice cream taster aldo AWP 50. I'VE XU51 HAWDEP A By James A. Johnson CORRESPONDENT Brenda Bracewell loves her job, and anyone even vaguely familiar with the spreading popularity of Blue Bell ice cream could easily un derstand why. She eats ice cream for a living. Hundreds of Blue Bell employees work with technical dairy machin ery, box novelties and deliver ice cream to stores from El Paso to Cor pus Christi. But the surprisingly slim Bracewell is the one who makes cer tain the customer will like it. She is the official Blue Bell ice the 20 or more half-gallon con tainers used to decorate the shelves in her office. Even though she tastes ice cream nearly every day, Bracewell ex plained that she never gets tired of it, even when she’s off duty . cream taster. Although the world of dairy sci ence was somewhat new to Bracewell before she attained her position as Blue Bell’s research and devel- “Sometimes I even find myself craving it,” she said. “But I guess with a position such as mine, if 1 didn’t care for ice cream, I wouldn’t be here.” Bracewell said an average work day sometimes involves evaluating five or six flavors, often for original ity of new products. If there ever comes a time when she does not think a certain kind of ice cream meets Blue Bell’s standards, the fla vor is often either mixed with an other syrup or candy until it tastes right. _. Another of Bracewell’s jobs is to taste potential ice cream ingredients, the most popular of which is choco late. She said chocolate factories around the country compete for the chance to have their brand included in Blue Bell’s ice cream. Once her staff decides whether or not a new product is tasty enough, they report to the top officials with hopes it will be sold across Texas. Bracewell said she enjoys Blue Bell’s teamwork approach. “It’s really exciting and fun to work for a company and watch it ex pand and progress,” she said. “I have a great staff here and the way we work together is unique. Coming to work is never like a chore because each day we achieve something new.” In addition to her daily routine at the creamery, Bracewell helps a dairy science class at A&M. course deals with studies in properties, dairy ingredients,s ening, freeze processing, mien logy, and detecting ice creait fects. The course’s objective is to the students what pertains toi such as Bracewell’s so they will what is expected of them if the; a similar job. As many might expect, she is asked which of the numeroti|j vors of ice cream is her favorite. arpec "It surprises people when swei them, considering hown |ed AND WAL flavors I’ve tasted over the«; Bracewell said. “Homemadevtt is by far my favorite,” she paj smiling, “but orange sherbetri! very close second.” opment director, the world of food services is one that she has been fa miliar with all her life. Throughout her childhood, her parents owned and managed a meat market in her native Elgin, TX. Bracewell said the usual reaction she gets from people once they real ize her lifelong connection to food is typical. “People always react by saying, ‘So that’s where you get your interest in the food business,’ ” she said. Bracewell was hired by Blue Bell in November 1980, less than a year after graduating from Texas A&M with a degree in dairy science and technology. She said a friend informed her the Brenham creamery was consid ering the adoption of such a posi tion. Within weeks, Bracewll was hired as Blue Bell’s first director of research and development. And since that time, she has utilized her knowledge in dairy nutrition in a job many would love. Bracew'ell, a registered dietician, usually works an 8-to-5 day, but when a new ; flavor or product pro posal is being processed for the first time, she reports for duty as early as 3 a.m. “If there’s one thing I don’t mind doing at such a wee hour in the morning, it’s getting up to taste ice cream,” she said while glancing at Aspartame hits Texas freezer in Blue Bell diet ice cream lint 0 EMBARK < RIP TO CENT <#S23 By Holly Beeson REPORTER If you love ice cream, but can do without the calories, here’s some good news: Now you can have your ice cream and eat it too. Blue Bell is the first company in the United States to market large containers of ice cream made with aspartame. The artificial sweetener is better known by its brand name NutraSweet. Blue Bell’s new diet line has about half the calories of its gold rim supreme ice cream at a compar ative cost. The ice cream is available in va nilla, strawberries and cream, pine apples and cream, neapolitan and Dutch chocolate. Peach will be intro duced in the fall. “We started the diet line because we’ve had so many tequests from consumers,” Ed Kruse, chairman and chief executive officer of Blue Bell, said. “Everyone wants an ice cream that tastes good without a lot of calories.” The company started working on the diet line in July of last year, about the time the Food and Drug Administration allowed aspartame to be used in a product that simu lates ice cream in a large container. “We are primarily targeting peo ple who want to watch their cal- FORT W ories,” Kruse said. “There will also be a great number of diabetics looking at this product.” The diet line hit the market Jan. 9, and sales have been liighei than expected. “We anticipated this product would run around 16 percent of our half-gallon volume over a one-year period,” Kruse said. “Butrighi it’s running about 25 percent. He said a great number of are trying the product for the time and he expects sales to down at a later date. Blue Bell also is establish plant in Oklahoma City that ml gin distribution outside oflexasi the first time in March. “All the ice cream is madt Bi enh.rtn," Kruse said. “Weshipi distribution branches in varioii ^ , , ,, ies in 'Texas. The ice cream isiB U '