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One Day At
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Fine candy for sale
United Press International
A St. Louis candy shop has
just the thing for this Valen
tine's day — a $250 box of choc
olates.
"People are actually buying
them," said Bud Kolbrener,
who was 23 when he bought
the turn-of-the-century candy
firm of Karl Bissinger French
Confections a decade ago.
The company was suffering
along with other small busi
nesses during the recession of
the 1970s. Kolbrener steered it
into safer financial waters by
placing snob-appeal ads in ritzy
publications.
The company's specialties in
clude fresh raspberries hand-
dipped in chocolate — shipped
overnight and sold only in July
— and Valentine's Day jigsaw
puzzles of white and dark choc
olates.
Not all the company's
products require a
bank withdrawal. Mo
lasses lollies are
among the most popu
lar items, at 35 cents in
the store or $12.50 a
dozen by mail order.
The company's four-color cat
alog, sent to about 250,000 reg
ular customers six times a year,
touts its 8-pound extravaganza
for $250 as the gift sure to im
press.
"Be the one everyone men
tions for your generosity," says
the ad.
Other offerings include choc
olate truffles at $40 a pound, a
30-piece set of white chocolate
dominoes for $20 and a box of
11 Oreo cookies, each covered
in chocolate and topped with a
candy heart, for a mere $10.50.
"This is fun," Kolbrener said,
"but you should see the beauti
ful things we come up with for
Easter."
Not all the company's prod
ucts require a bank withdrawal.
Molasses lollies are among the
most popular items, at 35 cents
in the store or $12.50 a dozen by
mail order.
The most luxurious delicacies
are "langtrys," available only by
special order because they keep
only 12 hours. The delicacy is a
French marshmallow dipped-
first in fondant and then in
chocolate. Company founder
Karl Bissinger named the con
fection for British stage beauty
Lily Langtry, who died in 1929
at age 76.
The company name goes
back some 300 years to Paris,
where Kolbrener said the family
has died out. Karl Bissinger set
up shop in St. Louis in the
1880s and died without heirs in
1946 after selling the firm for $1
to five veteran employees.
Inflation in the 1970s, includ
ing a sudden rise in sugar costs,
rocked all small candy manufac
turers.
The employee-owners sold
out to Kolbrener, who then was
making hockey puck banks for
the National Hockey League.
Kolbrener wooed customers
outside St. Louis with magazine
ads and a mouth-watering cata
log he said has won design
awards. He opened two other
stores in the area and is debat
ing expansion to other cities.
The company's four-
color catalog, sent to
about 250,000 regular
customers six times a
year, touts its 8-pound
extravaganza for $250
as the gift sure to im
press.
And he raised the prices.
"Either we charge a higher
price or we discontinue the pro
duct," Kolbrener said. "It's all
fresh ingredients. That's one of
the reasons we charge more."
He insists on real cream, eggs
and butter, and goes on over
seas buying trips for ingre
dients.
Kolbrener expects business to
continue improving. While peo
ple have become more health
conscious, he said, they also
have developed a taste for the
niceties of life, like fine choco
late.
"Actually chocolate's good
for you," he said. "It's very
high in minerals and vitamins.
Most people don't eat it in good
amounts.
"I'm giving you egg whites,
nuts and fruits — all the things
you're supposed to eat."
fany’s” (1961) Audrey Hepburn,
George Peppard. Based on the
story by Truman Capote. A
sophisticated New York playgirl
encounters several romantic
adventures.
EVENING
8:00 0 D Q) “Gone With
The Wind” (Part 1) (1939) Clark
Gable, Vivian Leigh. The tempes
tuous Southern belle, Scarlett
O’Hara, meets the dashing Rhett
Butler in the final days before the
Civil War begins. (R)
© ★★Vz “Them” (1954) James
Whitmore, Edmund Gwenn. The
government takes over an investi
gation looking into strange deaths
occurring in the Mojave Desert.
© ★★ , / 2 “Play Dirty” (1969)
Michael Caine, Nigel Davenport. A
British commander attempts to
stop Allied forces from destroying
German supplies so that he can
use them.
11:30© ★★Vz “Stranger In Our
House” (1978) Linda Blair, Carol
Lawrence. A young girl’s life
becomes a terrifying nightmare
when her strange cousin moves in
and eerie, supernatural events
begin occurring.
12:00© ★★’/z “The St. Valentine's
Day Massacre” (1967) Jason
Robards, George Segal. In the
1920s, underworld kingpin Al
Capone stages the bloody ware
house slaughter of seven rival
gang members.
© ★★★Vz “The More The Mer
rier” (1943) Jean Arthur, Joel
McCrea. A philanthropist takes
advantage of the wartime over
crowding in Washington and plays
Cupid for a young couple.
2:00© ★★★ “The Undercover
Man” (1949) Glenn Ford, James
Whitmore. Secret Service agents
bravely try to legally trap a notori
ous gangster.
2:05© ★★ "Stunts”(1977)Robert
Forster, Fiona Lewis. A veteran
Hollywood stuntman joins a movie
cast on location to learn the cir
cumstances behind the deaths of
three other stuntmen, including his
younger brother.
3:00© ★★★ “The Marrying Kind”
(1952) Judy Holliday, Aldo Ray. A
young couple on the brink of
divorce reminisce about their life
together.
3:30© ★★Vz “Man On The Move”
(1972) James Wainwright, Vera
Miles. A police lieutenant is
framed when he shoots a suspect
and his witness disappears mys
teriously.
tuesdoy
specials
EVENING
7:000 O © DISNEY'S VALEN
TINE PARTY Animated. Donald
Duck is joined by Mickey Mouse,
Pluto and Bambi in a series of Dis
ney cartoon features.
8:00 0 © CELEBRITY Having each
attained national prominence,
“the three princes” (Ben Masters,
Michael Beck, Joseph Bottoms)
are reunited by a strange twist of
fate that ends with one of them
dead, another seriously wounded,
and the third charged with murder.
(Part 3)
12:30 © A WOMAN CALLED GOLDA
Ingrid Bergman stars in the story
of Golda Meir's life from her early
days in Milwaukee to her trium
phant meeting, as Israeli Prime
Minister, with Egyptian President
Anwar Sadat.(Part 2)
tuesday
sports
EVENING
7:00 0 © © XIV WINTER OLYM
PICS Today’s scheduled events:
Women’s giant slalom (2nd run) in
alpine skiing; ice dancing, free
dance and men’s short programs
in figure skating; men's 1,000
meters in speed skating; 10 km
biathlon (from Sarajevo, Yugosla
via).
10:30 0 © © XIV WINTER OLYM
PICS Highlights of some of the
day's events (from Sarajevo,
Yugoslavia).