Friday, April 15, 1983/The Battalion/Page 5
include
Shaker H
for 4 Viol
Ihahami
adults aodl
Ire purtlia
'iicert.
>e Bryan I
i theaui
cssoroffel
niiik: APta
I l)e availi
r ector
Speaker discusses invention,
innovation in companies
I
by Craig Harris
Battalion Reporter
American business companies
tantdircliBjed care and consideration to
erimeniMsixcessfullv market inventions,
slam to thi cliiel executive ollicer of
premHil and Howell says,
the I'niwB Dr. Donald N. Fr ey said it
as A&MbHtes caref ul |)lanning — and a
■fitsCor ‘little luck — to successf ully take
s degrees! a product or process from in-
•ncefromi veniion to the marketplace, a
I adniinmnKess he called innovation.
BTo have innovation, lie said,
rgrairniniBe company must have a good
who b pe ationship between manage
ment and workers, especially
with inventors. I lie company
ilo needs to have fairly rigid
financial control.
,iyB “Most successful inventors
>llll(tv | r | ver y disciplined and work
betier with a c ertain amount of
rthisyeati'l
ii nearlyddl
w biograpi
jtatesmmii
ess.
cottipW I
itige and pi
is presid®!
ial Seriesi
control,” he said. “But too much
control kills innovation.”
Frey said support and en
couragement needs to be given
at all levels of the company.
“You’re going to have fai
lures, but that is the price you
pay," he said.
Fhe possibility of an inven
tion being successful in the mar
ket is slim, and unsuccessful in
ventions cost large corporations
millions of dollars each year,
Frey said. But, he added, a suc
cessful product can make back
the lost money many times over.
Frey said getting inventors to
produce successful products is a
personalized matter, and care
must he taken to insure the ba
lance between freedom and con
trol.
He said the decisions to stay
with an invention idea must
come from management, since
they could mean the success or
failure of the company.
Frey said all types of people
are inventive — not just “white-
coated lab technicians with sci
ence degrees,” and innovation
needs all levels of workers to be
successful.
Frey will speak today at 2:00
p.m. in Room 102 of the Acade
mic and Agency building on
“Challenges Facing U.S. Indus
try in the I980’s.” His lectures
are sponsored by the College of
Business Administration and
the University Lectures Com
mittee.
co
Ql
0>
tr
3
<t •
0> •
■4—'
O)
CL
E
o
o
Ken’s Automotive
421 S. Main — Bryan
822-2823
“A Complete Automotive
Service Center”
' Tune-Ups _ „ .
. Clutches * Brakes
Front End Parts Replacement
Standard Transmission
Repairs
All American Cars
Datsun-Honda
Toyota
10% Discount with
^ Student I D.
(Master Card A VISA Accepted)
o
o
3
-O
<TB
<0
>
C
JO
o
TJ
0)
0^3Z>
“Do me a favor. Next time I ask for a ride... say NO! ”
\
There’s a better way
to get there this weekend,
Greyhound is going your way with trouble-free, economical
service. You can leave directly from campus or other nearby locations.
Most schedules have stops at convenient suburban locations. And
talk about comfort. You get a soft, reclining seat and plenty of room
for carry- on bags.
So next trip, go with the ride you can rely on. Go Greyhound.
Friday
College Station
Lv
2:43p
4:00p
Waco
Ar
5:00p
Dallas
Ar
7:35p
Houston — NW
Ar
5:50p
Houston GH Terminal
Ar
6:10p
Sunday
Dallas
Lv
1:35p
Waco
Lv
4:20p
Houston GH Terminal
Lv
5:30p
Houston NW
Lv
5:50p
College Station
Ar
6:37p
7:45p
For convenient dally service and complete Intormation call 696-0209.
Schedules operate every weekend except during holidays, exam week and semester break Prices and schedules
sub]ect to change. Some service requires reservations.
s^GO GREYHOUND
And leave the driving to us.
©1981 Greyhound Lines, Inc.
Jbraw^-Jorei/erymyr... MNTADS
iifd
aws
engineer 1 f
the Texir
shed Colt
,| the Foot' l
Fhe centfl
ewide res
erationsfr- |
■rofthe®' '
leering
i'd and so ,:
i Co
submii f®;
|fi Reed." 1 '
FT*
Music Express & KORP-FN 107.5
BRING YOU THE TOP 100 ROCK & ROLL
count Down SALE AND PARTY.
All 8.98 list records & cassettes
WILL BE
it
ii a wall
,ter ten#
1 Crof
denier-
11(1 j
ei par^
ted^!
liland^j
,gv &
ntnd^
^iitrantf
lOtf
ogerl
of
row<
ber
ni« ll,l L| ( i
;el f" 1 ' 1
Our penny beer special went over so big the first time,
Hoffbrau decided to bring it back. Purchase any great
tastin' Hoffbrau meal anytime, seven days a week, and
enjoy up to three beers for a penny each. That's a thirst
quenchin' deal that's hard to beat!
And, Hoffbrau's regular draft beer is now 50C whether you
purchase a meal or not.
Stop by and try our terrific lunch specials, offering a wide
variety of menu items to suit your taste.
LUNCH SPECIALS
Fried Catfish $5.00
Chopped Sirloin $3.95
7 oz. Ribeye $5.75
Chicken Fried Steak $4.25
Shish-ka-bob $5.25
All served with our famous Salad, Fried Potatoes and Bread.
Lunch specials are served all day on Sunday.
10% discount to senior citizens. • Carry-outs available.
5
55
OR
3
FOR
15
00
KORF-rn WILL BE BROADCASTING LIVE
from MUSIC EXPRESS playing your
TOP 100 SURVEY SELECTION.
SALE and PARTY are Friday Only
FREE PRIZES
FREE BEER
Banquet facilities
available.
iffB*
If you haven't tried
Hoffbrau lately,
you haven't
tried
Hoffbrau.
Mtmr Fxmess
Monday - Saturday, II a.m.-lO p.m.; Sunday, 11:30 a.m .-10 p.m .
317 South College in the Skaggs Center, 260-9172
OPEN 10-10
725-B UNIVERSITY DRIVE
"Beliint! Slant's ix McDonalds
M6-1741