BUSINESS WEEK at Texas A&M
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Battalion/Page 12
February 24,1982
Paid advertising, prepared by the College of Business Administration
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Supplement to The Battalion February 24, 1982 — Vol. 5, No. 2 p»
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Supplement to
of Business Administr;
From the Dean's Office
arch 2
US
Executives, students and faculty meet in business classes
BUSINESS WE!
82 StU
Scheduled for February 27 - March 5,
the 1982 observance of "BUSINESS
WEEK" on the Texas A&M University
campus this spring will bring a parade of
executives to the College.
Kicking off the week will be the Third
Annual Accounting Trends Seminar, set
for Saturday February 27.Representa
tives from major accounting firms will be
speaking on the events changing the
business environment and affecting the
accounting profession.
Monday, March 1 brings guest speak
ers from various business and profes
sional roles to start a series of presenta
tions, and continue with appearances in
a large number of classes throughout the
week.
The week's schedule of events shows
no decline in pace, as the annual Busi
ness Career Fair brings almost a hun
dred company representatives to visit
personally with students at mid-week.
A first-class steak dinner banquet cli
maxes the Fair on Wednesday, and pro
vides public recognition for the College's
outstanding students through award
presentations.
Capping off the busy week will be the
College's announcement of its "Texas
Business Executive of the Year" award,
annually presented to an exemplary ex
ecutive of a Texas-based firm.
The visiting executive speakers will
make their presentations to specific sec
tions of business courses, but other stu
dents and visitors are welcomed to
attend each presentation.
Saturday February 27
Tuesday March 2
Thursday March 4
8:30am - 12noon — Third Annual
Accounting Trends Seminar
Aggieland Inn, College Station
Monday March 1
ef "Managing Business in the '80s"
Mr. C. B. Ingram, President, Baker Pack
ers, Inc., Houston
11 - 12:15am — Management 363, A&A
room 102
12:30 - 1:45pm — Management 363,
A&A room 102
o- "Japanese Business Behavior"
Dr. Yasuo Hoshino, University of Tokyo
(Visiting Fulbright Scholor at Rutgers
University)
12noon — Marketing 321 class, A&A
room 102
1:00pm — Marketing 321 class, A&A
room 102
O' Company registration for Career Fair
2 - 5:00pm, A&A room 101
Wednesday March 3
tar "Business Communications"
Dr. Frances W. Weeks, Director of Busi
ness and Tecnical Writing, University of
Illinois
8 - 10am — Management 630, A&A room
156
rr Career Fair '82 booths open
8:30am - 4:30pm, A&A first floor hall
ways & second floor lobby
o* "The Role of Marketing Research in
Real Estate Investment Decisions”
Mr. Scott O. Shaffer, Marketing Analyst,
Ben Bergeron and Associates, Commer
cial Real Estate Investment and Broker
age, Houston
9 - 10am — Finance 675, A&A room 155
11 - 12am — Finance 675, A&A room 155
o' "Entrepreneurship"
Mr. Greig Placette, President, Chemco,
Inc., Houston
Mr. Robert Hicks, President, Hicks En
terprises, Bryan
12 - 1:00pm — Management 470, A&A
room 164
1 - 2:00pm — Management 470, A&A
room 164
cr Career Fair Seminars
(see topics and schedule elsewhere in
this special edition)
crCareer Fair Banquet and Awards
Presentations
"How to be Successful in Business," Speak
er, Mr. Tom B. Fatjo, Jr., Founder and
President, The Houstonian
7 - 9:00pm — MSC, rooms 212 - 229
Business students to study in Scotland
and England
by Julie Farrar
Students will have the opportunity to
develop an international perspective on
management through a new program
sponsored by the Department of Man
agement, the College of Business Admi
nistration and the International Prog
rams Office.
The program not only provides a
chance to visit Scotland and England,
but also a way to earn course credit dur
ing the second summer term, July 8 —
Aug. 13, 1982.
"Since business is increasingly inter
nationally—oriented, we think students
will greatly benefit from looking at this
side," Dr. William H. Mobley, associate
dean of the College of Business Admi
nistration, said.
Mobley and Dr. Jack Reynolds, pro
fessor of management, will teach the
four management courses offered by the
program. The courses are Management
422, Personnel Management; Manage
ment 466, Management Policy; and two
problems courses. Management 485 and
685. Students may register for up to six
hours credit.
Although regular textbooks will be
used, more than the standard material
will be covered. Guest speakers and field
trips will give a first—hand view of busi
ness and industry abroad, Mobley said.
In addition, students will have free
time to explore the countryside and ex
perience the culture of Scotland and En
gland.
"We've tried to schedule the field trips
and the classes in the mornings, so that
students will have the afternoons to
study," Mobley said.
Students are also free to plan their
own weekend excursions. Estimated
cost for the trip is $1869, which includes
airfare, room and board. However, tui
tion and fees will be paid during regular
registration for summer school, he said.
To get a guaranteed rate on airline re
servations, Mobley said a $300 deposit
will be required in March. If the airline
tickets are purchased from British Cale
donian Airways as planned, he said,
they should cost around $780
More information will be provided at a
meeting on Feb. 25 in room 307 of the
Academic and Agency Building. This
will be the first of several pre—departure
orientations, he said.
The meetings will give students infor
mation on passports, customs regula
tions, what to take, exchange rates, and
cultural issues. Slides of London and
Scotland will also be shown by the Inter
national Programs Office.
The first week of study will be in Lon
don, Mobley said, where an initial visit
to the U.S. Embassy will help students
understand trade between the United
States and England.
Additional plans include visits to Get
ty Oil and Energy Bank Ltd., as well as a
reception with the Texas A&M Associa
tion of Former Students in London. Stu
dents will also travel to Oxford and
attend the Shakespeare Festival while in
England, he said.
From London the group will travel by
train to Stirling, Scotland where much of
the six—week period will be spent.
While in Scotland, students will attend
classes and live in dormitories at the Uni
versity of Stirling.
"The program's price includes stu-
Executives-in-Residence
Real world" perspective comes to business classrooms
//
by Betty Ann Reid
A program that combines executives'
business world experience with clas
sroom teaching is being used by the De
partment of Management this semester.
The executives-in-residence program
is bringing students and faculty into con
tact with persons with business experi
ence while those executives learn about
the research-oriented atmosphere of a
university.
The two men involved with this prog
ram are referred to as executives-in-
residence and will be teaching here at
Texas A&M University for only one
semester.
Chuck Buening, manager of inflight
services training for United Airlines,
flies down to College Station every Sun
day night from Chicago.
On Monday nights Buening teaches
Management 625, "Management Train
ing in Industry," then flies back to Chi
cago to work at United Airlines for the
remainder of the week. Working for an
airline enables me to fly down and teach
each Monday, Buening said.
Michael Holmstrom, however, is un
able to continue working somewhere
else while teaching here at Texas A&M.
Holmstrom, former vice president of
financial and business planning for the
Telecommunications Group of Pacific
Power and Light in Portland, Oregon, is
a full-time teacher this semester,
teaching Management 466, "Manage
ment Policy."
Holmstrom decided to teach at Texas
A&M because he had been evaluating
job opportunities when the offer came,
so the time was right.
The purpose behind Buening's accept
ance of the job was that he was looking
for a way to share his ideas.
"My purpose was to share experi-
cr "Managing Business in the '80s"
Mr. J. William Streidl, Director of Man
agement Education, Tenneco Inc.,
Houston, Texas
8 - 9:15am — Management 363, A&A 102
9:30 - 10:45am — Management 363, A&A
102
to be
Bigger,
Better
by Betty An
Students i
ity to discus
by Kellie Kurtin
Business Week
representati
third annua
Business
by the unde
Council anc
Friday March 5
ences with young people coming into
the business world," Buening said.
The philosophy that Buening brings
into the classroom with him is that every
manager is a trainer.
"I want to teach them what training is
all about and how it is applied to busi
ness," Buening said.
Holmstrom also tries to relate the clas
sroom to the business world.
"The important thing I bring to class is
my experience," Holmstrom said.
Since the students don't have that ex
perience, I can share my experiences
with them, Holmstrom said.
Both men consider teaching to be fun.
"It's a joint learning experience and
Fm having fun," Buening said.
"It's fun to see the light turn on in
someone's eyes when they get an insight
into what you've been teaching," Holm
strom said.
O’ "Personal and Career Decisions"
Ms. Beverly Brooks, Beverly Brooks &
Associates, Dallas, Texas
11 - 12am — Marketing 321, A&A 102
12 - 1:00pm — Marketing 321, A&A 102
o- "Effective Business is Successful Busi
ness"
Address by The Texas Business Executive of
the Year
2-3:00pm — Management 211, A&A 102
o "Investing"
Mr. Royce H. Hickman, Jr., VP - Fi
nance, and Secretary, Associated Credit
Services, Inc., Houston
2 - 3:00pm — Finance 201, A&A 158
3 - 4:00pm — Finance 201, A&A 158
o "Human Resource Development"
Mr. A. D. Scott, Director of Personnel,
General Business Group-International,
IBM, White Plains, New York
2 - 3:00pm — Management 422, A&A 164
3 - 4:00pm — Management 422, A&A 164
dent union use at the university, so tney
will have access to cultural programs
and can share in the campus environ
ment," Mobley said.
Mobley said a number of energy—re
lated industries will be studied, in addi
tion to several banks and manufacturers.
"We've tried to balance the industrial
visits, but more students are interested
in energy," he said.
For example, students will take an
overnight field trip to Aberdeen, where
they will study off—shore exploration
work in the North Sea. Companies such
as Mobil Oil Corp., Continental Oil, and
British Petroleum Co. Ltd. will be ex
amined, Mobley said.
Students will also study the shipbuild
ing industry in Glasgow, Scotland, to
gain insight into import and export oper
ations, he said.
"If we can logistically do it, we would
also like to visit the Scotish highlands,"
Mobley said. "It is such beautiful
country."
Final exams will cover reading assign
ments and topics encountered during
the tours, Mobley said. Students should
be able to compare the United States and
Scottish industries and note differences
in customs, legal matters and labor un
ion operations, he said.
This year's
have more participants and be more;! j, ess Week
cessful than ever before, said theDe!.j president, s
the School of Business William Vi!i| r Represen
For the past three years Business*! p an i e s will
has achieved its objective to pion h ave a i
more interaction between the busiii 0 ftheAcadi
and industrial community and H rc h 3.
school of business at Texas A&Mlj p rom g ; 3i
versity, Muse said. ma y g 0 to 1
"Each year the number of guestee CO mpany r
tives has increased and so has then. one basis,
ber of participating students/'he® «Th ereC]
Executives from 46 companies^! they are pj
available to students during Career: pgopie/' j c
held during Business Week, to s|
them what jobs are available and at
companies. Primarily aimed at
classmen. Muse said Career Fair
helped give students more direction!
he believes more of them willpartid|
this year.
The executives will be at boothsirj
Academic and Agency Building]
March 3 from 8:30 a.m. tlll4:30p,m.i
Muse welcomed all students to par)
pate.
A series of visiting executive spei
is also a significant feature of the!
schedule for Business Week, Annij
of business faculty members t
arranged for corporate officers to
to their classes during this weekanr
students about their personal andcj
pany experiences.
While the school of businessl
grown in the number of students,kf
said it has also grown in recognition!
to the effectiveness of Business!
"The level of visibility of the schof *
business has increased," Muse saii AnilII
Again this year, as in each 0 ^ e i|j|if fcjq
vious two years, the College recopcj
a selected corporate officer as thell
Business Executive of the Year,'i by Alan f
presentation of this awardisaclim|
Business Week activities. Beta A1
The Business Career Fair, a higl Society, i
of Business Week, has helped grai. Trends S<
ing students with job placements 27,1982 a
their exposure to representatives It Station,
the working community. The ser
"Firms have been very favorably- end after
pressed with students from Ail ers and a
Muse said. J. Wayne
Compared with a similar prograt Ham Shi
the University of Texas, Muse saiit speakers,
Texas A&M's Business Career Fair,p Mr. Kr
ned entirely by the Business Stiis director c
Council, is more organized and er poration,
able, according to guests of pres Foreign <
years. ourproxi
"It's really been fun in the past,"lb Mexico a
said, "but this year should be thete tries, inb
portant i:
the cente
ness as
relative e
area a sig
future.
The Bus
5, No. 2
"The Bus
this secti
watch
cial ED.
ISSUES l
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