Page 12 THE BATTALION
WEDNESDAY, FEBRUARY 11, 1981
SPECIAL
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Employment
Opportunities
In Idaho Falls, Idaho
Idaho Fall, Idaho is a medium-sized community located in
southeast Idaho close to winter sports areas (Sun Valley, Jackson
Hole, and Grand Targhee) and summer recreational areas
(Yellowstone, the Salmon and Snake Rivers and the Grand
Tetons). If you are interested in living in Idaho, you might be
interested in the following opportunity.
Health and Safety Engineer
Perform technical health physics and environmental work at a fuel
reprocessing facility. Also perform design review of new facilities
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Send resume in confidence to:
EgjJON NUCLEAR IDAHO COMPANY, Inc.
AN AFFILIATE OF EXXON CORPORATION
P.O. Box 2800, Idaho Falls, Idaho 83401
An Equal Opportunity Employer. U S. Citizenship required.
NOMINATE
MOM AND DAD
FOR PARENTS
OF THE YEAR
applications available
Feb. 2-20 in
216 MSC student
Government Office.
Deadline March 2
STUDKNT
OOVKRNMKNT
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€1 SALVADOR STUD6NT ASSOCIATION
PR6S6NTS
H0UI INTCRNRTIONffl. STUDENTS INFLU6NC6
DEVELOPMENT RT TEXAS R&M"
BY
DR. ROBERT UUALK6R
VicG-President for Devolopmont, TRMU
Thursday Feb. 12 f 1981
8:00 p.m.
Zachry 103
Rdmission Fr<se>
Coffee ujiil be served at 7:30 p.m.
‘That's the way it is'
Cronkite to resign in March
United Press International
NEW YORK — One score and
ten years ago, television brought
forth on this nation a new content
ment, Walter Leland Cronkite Jr.
It was altogether fitting and
proper that they should do this:
the man had begun preparing in
high school for his life work, the
purveying of news. But there is an
anomaly here, in view of the
steady broadcasting that Cronkite
has been doing for 30 years.
What he prepared for, and en
gaged in superbly before taking
permanently to the mike,
print journalism, the printed
word.
Today he will tell you: “It’s fun
ny that I’ve now spent more time
in broadcasting than in newspap-
ering — but I still think of myself
as a newspaperman.”
When this newsman steps away
from his anchorman job (having
attained such a position of deity
“It’s funny tha t I’ve
now spen t more time
in broadcasting than
in newspapering—
but I still think of
myself as a
newspaperman. ”
that in Sweden the word Cronki-
ter means anchorman) somewhere
around the Ides of March, a favo
rite uncle will be saying goodbye
to his kinfolk, some 17 million
nightly.
Uncle Walter, anchorman and
managing editor of “CBS Evening
News with Walter Cronkite, ” hol
der of the title “most trusted man
in America,” and for three years
the only journalist voted among
the top 10 most influential deci-
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sion makers in the country, has
been bellwether of the nightly
newscast since April 1962.
His decision to weigh anchor
this coming spring has caused
comment within the industry that
the event may mark the end of the
image of anchorman as deity, with
influence and respect that make
him a symbol of his company.
There is another aspect to his
leaving the job, put forth by Elmer
W. Lower, former president of
ABC News, who worked with
Cronkite at CBS three decades
was ago:
“He’s one of the last of the old
pros out of the hard news busi
ness, out of the print news busi
ness. You see, at first we hired a lot
of people like that. But today they
hire them from television stations.
There may never be another
Cronkite in that respect.”
Cronkite was 16 years old when
he got his first bylines, in the
Houston Post. As a carrier boy, he
got up at 3 a. m. to plunk onto front
porches newspapers carrying stor
ies that he had written the day
before as a non-paid summertime
novice newsman.
It was 1937, springtime, when
he got hired by the United Press in
Kansas City, a relationship that
lasted 11 years. They sent him
back to Austin and other Texas
towns and then returned him to
Kansas City. His several stints at
UP were interrupted by excur
sions into radio. Once, he had
earned a reputation at KCMO by
doing reconstructed football
games from Western Union re
ports (even as Ronald Reagan had
done), and station WKY in Okla
homa City hired him to do games
live. Again, he didn’t want to go,
but he was thinking of getting mar
ried, and they tripled his UP
salary.
That lasted a year, which
started in disaster. He had never
done live football, so he whipped
up an electric play-by-play board.
Two spottrs would push buttons
Walter Cronkite
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lighting up on the board the names
of players in various plays — he
wouldn’t have to look at the game.
“But the board sort of pooped
out, and the two spotters weren’t
any good. At the first game, the
station owner stood behind me
saying ‘Oh my god, oh my god, oh
my god’ for the entire game. It
didn’t help my morale any.”
But he wasn’t fired. He buckled
down and learned his job and cal
led the games as he saw them.
During WWII, he was sta
tioned as a correspondent on the
battleship Texas. There followed a
series of adventures during which
he was catapulted off the Texas
deck in a biplane bound for Nor
folk; it ran out of gas and sputtered
down in Hampton Roads. He got
ashore, found the phones secured
against all use. He then hooked a
ride to New York and walked into
the UP bureau, fresh from the bat
tlefield — and the phone operator
who saw him first nearly fainted.
He had been missing in battle
for three weeks: the British had
held up all his dispatches on North
Africa at Gibraltar. He redeemed
himself with a graphic uncensored
story written in New York.
In the middle of the war, Ed
ward R. Murrow, the big gun of
CBS war reporting, offered
Cronkite a job. He accepted.
Then the United Press gave him a
$25 raise: “Well, that was a
tremendous vote of confidence,
and it really tore at me.
“So I went trotting back to
Murrow and said I can’t leave the
UP. And he always thought I used
him for a bargaining point, and I
guess in a sense I did. It wasn’t
intentional. Didn’t start that
way.”
After the war was over, Cronk
ite went to Brussels, then to cover
the Nuremberg war crimes trials,
and then to a two-year stint, 1946-
48, as UP Moscow bureau man
ager.
Radio beckoned again — tri
pling his salary. So he left the news
agency and went to Washington
for a group of eight Middle West
ern stations. Then, in 1950, Ed
Murrow in New York called down
to Washington and said: “Do you
want to try again?” He did — on
July 1. He made a big hit on televi
sion on the CBS-backed statim
WTOP in Washington.
Sig Mickelson, the CBS new
boss, picked Cronkite to anchor
the 1952 political conventions. He
became an instant national star
And the rest is broadcasting his
tory.
Walter married Mary Eli
zabeth Maxwell of Kansas City-
“ Betsy” — on March 30, 1940, ii
Kansas City, naturally: “I thought
everyhody’d want to he married io
the Paris of the Midwest,” Betn
says.
Betsy confirms that the mat
you see sitting before the mikeisfi
feet tall (“if he doesn’t slump),
tries to stay at 185 pounds (‘this
morning, he had only skim milk)
his favorite color is blue (“matches
his eyes”), and he always has ml
and cookies before bedtime ("gn
ham crackers when he’s cutting
down ”).
What about people calling him
uncle?
“Yeah. Now they’re even cal
ing him the grandfatherly Mr
Cronkite. Oh boy, that really
hurts. Seems like forever they’ve
called him uncle.
There was such a slew ofletters
of protest when Cronkite
announced a year ago that he was
“He’s one of the last
of the old pros onto!
the hard news
business, out of the
print news business,
You see, at first we
hired a lot of people
like that. But today
they hire them from
television stations.
There may never be
another Cronki te in
that respect. ”
leaving “sometime early in 1
that the evening news people
saved some of them. Such as:
“We were so devastated
your announcement tonight, tears
started to flow and I felt as if we all
were on the verge of losing some-
thing which can never be re
placed.”
“You are an intangible benefit
of being an American. ”
“Like President Lincoln, yoa
have been the people’s represen
tative and voice.”
“You can’t do this to us.” i
YES, You Can Still Get
Involved in
Student Government
THE FOLLOWING POSITIONS ARE OPEN IN THE SENATE:
Keathley - Fowler - Hughes -
Spence - Briggs
m\
Agriculture Graduate
S IT 1 if: NT
( .( )V I HN \T I N r
Applications are being taken until Friday, February 13, in the Student Govern
ment Office, Room 216 MSC.
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