I
A Concept In High Mobility
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CONSUME* PREFERENCE
A Globetrotter
After Beef Whims
New Vehicle Demonstrated
“Gama Goat", built by the Aeronautic* di
vision of Chance Vought in Dallas, is being
field tested. The multi-purpose six wheeled
amphibious military vehicle is designed to
give ground forces high mobility in all types
of terrain. The "Gama Goat" was invented
by Roger L. Gamaunt, of Fawnskin. Calif.,
and developed, built and tested by Chance
Vought. It is being demonstrated to the
military foifces in a series of performance
tests starting at Fort Henning, Ga.. and
ending at Fort Sill, Oklahoma. (AP Wire-
photo)
visnrsc FACULTY
(CMtinuad from Pare 1)
Transmisaion Co., M. K. Colli#,
pmidcnt, the Notional Bank of
Commert#, M. S. Hattwick, direc
tor of advcrtiiing, Continental Oil
Co., Oscar Hillyer Jr., division su
pervisor of industrial relations, do
mestic producing department, Tex
aco Inc., all of Houston.
. D. G. Malcolm, vice president,
western division. Operations Re
search Inc., Los Angelos; D. B.
Campbell, manager, polyrhemicals
department, Sabine River Works,
E. I. du Pont de Nemours and Co.,
Inc., Orange; E. 0. George and A.
S. Griswold, vice presidents. De
troit Edison Co., Detroit; R. M.
Winsborough. vice president, Mid-
dlewest Service Co., Chicago; G. R.
' Donnell of George R. Donnell and
Associates, San Anfonio.
K. G. Stuart, assistant treasurer,
Eastman Kodak Co., Rochester;
Max Forster, director of develop
ment, International Minerals and
Chemical Corp., Skokie, Ill.; A. V.
MaeCullough, management consult
ant, A. V. MacCV.lough Associates,
Rye, N. Y.; F. W. Macarow, vice
president, Chesapeake and Potomac
Telephone Companies, Washington.
Also serving as guest lecturers
from the College's staff are Pro
fessors T. R. Yantie and R. L El
kins of the Division of Business
Administration, and Professors J.
P. Abbott and E. p. Hedgcock of
the Department of English.
Also helping with the course
from the Division of Business Ad
ministration are T. W. Leland,
head, R. M. Stevenson, Lloyd H.
Taylor. R. D. Thompson, H. G. Ke-
nagy, E. S. Packenham and Wil
liam Whittington.
A. R. Burgess and J. D. Ramsey
from the Department of Industrial
Engineering will also help with the
course.
Miss Xoemi Margarita Wade of
Santa Fe, Argentina, has become
something of a globetrotter in her
search to pin down the whims of
beef consumers.
The traveler, a professor of fi
nancial and actuarial mathematics
with the faculty of economica at
the University of Litoral, recently
visited AAM for two weeks to
study con>uT.er preferences in
beef.
Her journeys began when she
left Argentina for England, where
she spent t«o months in London
consulting with university person
nal at Oxford and Leeds. Another
two months of research was car
ried out in the School of Agricul
ture at Cambridge University.
k The purpose of her trip was to
study consumer preferences and
attitudees toward Argentina beef
in England. Argentina is one of
the world’s largest producers of
bbef, and England is a major ex
port customer.
Her travels were sponsored by
the British Council and the Cocni-
sion Nacional de Administracion
del Fonda de Apoyo Desarrollo
Economic in Argentina.
Cambridge University recom
mended that Miss Wade come to
A&M and round out her research
ip the Department of Agricultural
Economics and Sociology. The de
partment has conducted extensive
investigations 'In the economics of
beef consumption.
Miss Wade said such investiga
tions are not complete in England
and are almost non-existent in Ar
gentina.
While at AAM, her work was
supervised by R. E. Branson, H. V.
Courtenay and B. H. Nelson, all
of the Department of Agricultural
Economics and Sociology.
Not only was she able to in
vestigate consumer preferences in
besf but she also studied the tech
niques of carrying out consumer
research.
Aftef leaving AAM. Miss W’ade
returned to Cambridge University.
THE BATTALION
Thurday, February 2,1941 Cfellege Station. Texas Page 8
There . she will apa^l - another
month prior to her return to Ar
gentinp.
5.089 Visit A&M
anuary
A tptal of 5,089 visitors were on
the A0tM campus during the month
of January, 1961, P. L. Downs, Jr., |
official greeter of the college, an
nounced today.
They were attending short
course*, conferences, class re-
unions and other scheduled meet
ings.
A4M had CfiS.A'U) visitors on the
campus for scheduled meetings and
activities during the eleven years
and fight months that ended Feb
ruary 1, 1961.
There were nineteen different
groups on the campus during the j
month of January.
ficnottf
UTILE ADS
|,6|
Beverley Braley
Travel Service
American Chemical Society
St. liouia. Mo.
March 21 • 23
MAKE YOUR AIR
RESERVATIONS NOW!
VI 4-7744
.XV
Look your bent at
formal affairs
Look your boat on gala occa
sion! in formal clothea cleaned
to parfaction by us. Your
“audience” will applaud! Try
us soon.
Campus
Cleaners
“GIVE A MAN A TOUGH JOB AND A CHANCE TO GO SOMEWHERE
...AND HE’LL BREAK HIS NECK TO DO IT"
In 1958 when Bill Ebben was only a few months
away from his engineering degree at the University
of Detroit, he was in touch with 15 prospective
employers. ,
He chose the Michigan Bell Telephone Com
pany because: “This company offered the kind of
engineering management opportunity I wanted—
and they weren’t kidding."
One of Bill’s first assignments was a survey of
Michigan Bell’s big Central District to find out
how long available building space could accom
modate the switching equipment required by rapid
telephone growth. “I wasn’t given any instruc
tion,’’ Bill says, “I was just told to do the job."
■ So Bill did it. His report became the guide for
planning and budgeting future construction.
On his next move, Bill proved he could handle
supervisory responsibility. He was sect to head up
a group of seven engineers to design a new long
distance switching center for Saginaw, Michigan
—a $4,000,000 engineering project.
Today, Bill is on the staff of Michigan Bell’s
Program Engineer. He’s working on a system for
mechanized control of telephone construction costs.
How does Bill feel about his job? "Give a man
a tough job and a chance to g<> somewhere—and
he’ll break his neck to do it. Of course, I don’t
think I’m going to be running the business next
year—but I’m getting every opportunity to hit the
top. You don’t worry about opportunity here—you
worry about whether you’re as big as the job.’’
// goa’re a man like Bill Ebben, a man vho can
size up a job, figure out trhat needs to be done, and
then do it—then you should get in touch with one of
the Bell Companies. Visit your Placement Office for
literature and additional information.
WE KEEP PRICES DOWN!
• f ' 9
avtertd
r~
IS ADVERTISED
NOW
Food Club BLIFE
See The Full Color Food Cljib Advertisement I* This Weeks Life
FLOUR aa 5 - 29c
BE ACUEC Food Club No.2i$^^
Sliced or Halves Can ^ C
TOMATO JUICE
CAKE MIXES
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$1.00 Sale
ASPARAGUS Cut Spears . . 1 No. .$00 Cans 81.00
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CATSUP ....i:
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BEETS . .
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1 LOz. Bottle 6 For 81.00
. No. .305 Cans 6 For 81.00
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. No. 303 Can 8 For 81.00
. No. 303 Can 6 For 81.00
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LIMA BEANS Small Green No. 303 Can 4 For 81.00
A
AGAR CANNED
HAM
4 Lb. Can
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“Oar number one aim is to hare in aU
management jobs the mod rital, intelli
gent, posdite and imaginatire men we
can possibly find.’*
FratatCK R K*rm. Pmident
American TeUchont A T*le«r»oh Co.
i i i
BELL TELEPHONE COMPANIES
Lunch Meat
Caraway Cheese
Hormel Loaf
Or Sliced—Lb.
Kraft
Stix or Chunk
Golden Ripe
Lb.
Texaa
GRAPEFRUIT
Fine For
Bar-B*Cue
Lb.
PORK LOINS
Whole of .
43c FORK ROAST
Pkak
Cat Lh.
29c
THESE PRICES GOOD THRU FER 4 — WE RESERVE THE RIGHT TO LIMIT
■ -■■■— « 1 »
TRADE WITH LOU LIKE OTHER AGGIES DO!
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