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Thursday, October 7, 1954
THE BATTALION
Page 3
New "Silvered-Tip" writes
the way you do . • • fine,
medium or broad . . . with
out changing points. Re
fills available in blue, red,
green or black ink. Get a
Paper-Mate Pen todayl j
• Bankers approve
• ink can’t smear
or transfer
• Can't leak
SSBvered-Tip
refills. •. 49$
Light W orkout Loosens
Aggies for Cougar Tilt
Coach Bear’ Bryant limited Wed
nesday’s workout to a brief 50-
minute dummy scrimmage and the
Aggies continued to avoid heavy
contact as they prepared for Sat-
SAYE
YOUR
MONEY
SAVE
YOUR
CLOTHES
CAMPUS
CLEANERS
Tire Sol©!
You Save $2!
Power Packed
-Wizard "8Q”
lO
95
plus tax
& o!d tire
6.00 x 16
Reg. 12.95
Western Auto's famous Wear-
well tire with a full year road
hazard guarantee at this
amazing price! Longest wear
low cost tire on market! All
sizes! Mounted free! 2A2344
Reg.
$11.75
$8.25
Here's a power package of
dependability at low cost for
all normal driving and start
ing needs. Full 80 amp. hr. In
stalled free! Guaranteed one
full year! DELUXE 00.00
D24/KM3
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Reage, Green, $22.95
Red, or Ivory $19.95
Amazing now printed circuits. Su
perb performance at low cost!
G.E. Sealed Becsm
$1.29
All glass, hermetically sealed for
. 2L5293
longer life.
Box End Wrenches
Reg.
$1.85
$1.49
Wizard Plugs
35c
15° box end. Forged steel in %" to
25/32" sizes. HR2227
Reg
42c
Rsg. .00 Wheel
VwScan.zer Cever
:> '’ c Reg. 59c
44c 39c
5-min. 3 patches, Plostic, stitched in
damp, etc. AR4527 ny!on. CRIlls
Guaranteed 10,000 miles! Save gas
. . . pep up your car. LR1202-63
WESTERN
AUTO
ASSOCIATE STORE
J. M. (Ben) Daniel
GRAND OPENING SALE
707 E. Hyway No. 6
College Station, Texas
Phone 6-4101
300 E. 25th
Bryan, Texas
Prices Remain the Same
At This Store
Phone 2-1214
urday’s game with the University
of Houston Cougars.
The squad spent part of the
practice session working on setting
up defensive patterns against Cou
gar plays, then spent the rest of
the short workout in spotting
flaws in the Houston defensive
plans.
Coach Bryant announced there
were no serious injmaes on the
squad and that everyone would he
ready to play Saturday.
“Our defensive men were cover
ing Georgia receivers pretty well
Saturday, but our line could have
rushed Jimmy Harper a little
more,” Bryant said. “We’re going
to have a lot of passes tossed at
us by Jimmy Dickey, and if we
don’t rush him all the time, he can
cause us a lot of trouble.”
Assistant Coach Jerry Claiborne
backed Bryant up in his statement
concerning Dickey. Claiborne,
who scouted Houston in the game
with Baylor, said Dickey completed
several nice passes and could be
dangerous to the Aggies if he’s
given time to look his receivers
over.
“Houston has been juggling its
lineup since the Baylor game,”
Claiborne said, “and they’ve set
tled on a very good backfield and
a strong experienced line.”
If Houston fields the team Coach
Clyde Lee seems to have settled
on, Claiborne said, they will out
weigh the Aggies about 10 pounds
per man. Present indications are
that Lee will start Kenneth Wind
and Ben Wilson at ends. Wilson
weighs 210, while Wind tips the
scale at 195.
Tackle positions will be amply
filled by John Dearen, 210, and
Wayne Geddes, 220. At guard will
be Jim Blackstone, 225, and Wayne
Shoemaker, 210. Billy Mcllroy, a
210-pounder, will handle the center
position.
In the backfield, probable start
ers will be Jimmy Dickey, a 170-
pound quarterback; Kennie Stegall,
165, and Donn Hargrove, 180, at
halfbacks and Jack Patterson, 195-
pound fullback.
’Mural Swimmers
Begin Qualifying
Intramural swimming got under
day last night with 20 teams qual
ifying in the 400-foot relay.
D Inf. posted the best qualifying
time in the upperclassmen division
with a time of 1:12.5 seconds, miss
ing the intramural record by 2.5
seconds.
B Inf. swam to the fastest qual
ifying time in the freshman divis
ion with a time of 1:16.3 seconds,
3.5 seconds off the record.
Upperclassmen teams which qual
ified were Sqdn. 20, Law Hall, D
Inf., D Field Art., Sqdn. 7, B Inf.,
Sqdn. 9, A Ord., A Armor and
Sqdn. 19.
Freshman qualifiers were Sqdn.
5, Sqdn. 6, Sqdn. 2, B Inf., B Eng.,
Sqdn. 16, Sqdn. 17, Sqdn. 13, Sqdn.
25 and Sqdn. 10.
One hundred teams took part in
all, 50 upperclassmen and 50
freshmen teams. Four hundred
swimmers saw action before the
night was over.
Ag Freshmen Win
Over TGI] Wogs
Based on AP Reports
The largest crowd ever to
watch a freshman football ganie in
Fort Worth trooped into - Amon
Carter stadium Wednesday night
to see the A&M freshmen score
a 7-0 win over the Texas Christian
University Wogs.
More than 18,000 fans saw the
first year Aggies roll up an im
pressive statistical margin before
Fullback Ed Dudley, former Pam-
pa high school all-stater, finally
crossed the double stripe for the
game’s, only counter.
Both teams marred scoring
chances by fumbling the ball to
break up sustained goalward
drives, but fans who came to see
the power-laden Aggie freshmen
in action were * not disappointed.
The victory gives the freshmen
a season . record of two wins
against no losses. They opened
the season Thursday night in
a rainstorm on Kyle Field with a
31-6 triumph over a completely
outclassed U of H Fish squad.
Remaining games on the fresh
man schedule show the next game
on the road and the final two tilts
on Kyle Field. They travel to
Waco Oct. 14 for a game with the
Baylor Cubs, then meet the Rice
Owlets here Nov. 11 and wind up
in a home game with the Texas
Shorthorns on Nov. 20.
The University of Texas fielded
an all-America end in eight of the
past thirteen seasons and had three
honored within the past four years.
TARGET
X § TP O L S
COLTS — RUGERS
SMITH &
WESSONS
High - Standards
22s
357 MAGNUMS
HILLCREST
HARDWARE
College Road
THE FOOTBALL BERRYS—While End Raymond Berry
Jr., co-captains the Southern Methodist University foot
ball team at Dallas this fall, Raymond Berrry Sr., left,
will be in his 16th season as head coach at Paris High
School, where young Berry cut his football teeth.
— (AP Photo)
Your One Best Stop
for Smooth Motoring
Here’s one stop that keeps
you going safely. Drive up
for a gas-up, lube-up, check
up. You name it, we do it
RIGHT . . . with a smile!
McCall’s Humble
Service Station
“Where Service Is First”
East Gate — Phone 4-8884
Highway 6
College Station, Texas
WASHING & LUBRICATION
ROAD SERVICE
A QUESTION ANSWERED
NO MORE SUPER MARKET
NO MORE TRADING STAMPS
Remembering that, success comes with service,
obligated for one more year on our store lease,
and confronted with a competitive situation
where sheer size is an overwhelming factor, we
wanted to spend a year experimenting' as to
how our store could best adjust itseli to changed
times.
We have an excellent location, an extremely
high class trade, and many loyal friends and
customers. With this as a starting point, there
were three plain alternatives we could try. One
was to continue as we were, perhaps promoting
somewhat more vigorously. A second would be
to curtail promotions keenly, reflect the limited
savings in prices and render a community serviefe
based on convenience and guality of service and
merchandise.’ The third was to go all-out on a
super-market type of promotional and merchan
dising program, including the use of trading
stamps. The third alternative, if successiul at all,
offered a wider scope of service and success.
Only a trial would supply the answer.
We knew by simple mathematics we should
have to realize an increase in our business
volume of 33% simply to cover the cost of the
stamps we would give on the business we al
ready were doing plus one added clerk this
increase would necessitate. We had investi
gated other stores where the gains in volume
ran almost 300 percent.
When we recently joined a cooperative group
and began giving trading stamps, we were ask
ing, "Would this plan work in our case?" We
did not have to cup our ears for the answer,
An emphatic no was shouted at us. Our gain
was between 5 and 10%.
Other considerations impelled us to withdraw
from the plan at once. For instance, on the
cooperative ad being run this week, we should
have had to add 110 new items to our stocks—
mostly duplicating items of comparative price
and quality to items we already carry.
Such an ad would have been unfair to our
customers had we not had the merchandise on
hand, and ultimately would have hurt our store
reputation.
Yet, to have added them would have made
our operation less efficient, because of our
limited shelf space.
That consideration, together with several other
■ more' important factors, convinced us that the
connection was not suited to our size and oper
ation.
We concluded therefore that it would be better
to withdraw at the earliest possible time.
This weekend, therefore, we return to the
status oi a completely independent store and
will no longer give trading stamps.
CASH FOR TRADING STAMPS
We offer the opportunity, good until October
15th, for the particular benefit of our customers
who have not already been saving trading
stamps and prefer not to do so, to turn in their
stamps to us in exchange for cash. We will
redeem them for their value when applied to
premiums—2%. For instance, for every $1 in
Trading Stamps (10 stamps) we will pay 2 cents.
We hope you will avail yourself of this offer.
EXTRAORDINARY MEATS
AT ORDINARY PRICES
Fancy Plump Local
FRYERS lb. 39c
Heavy Fat Local Dressed
HENS lb. 35c
Decker’s Tall Korn—Sliced
BACON Ib. 49c
Freshly Ground
GROUND MEAT lb. 35c
3 POUNDS—$1.00
Lean Meaty
BEEF RIBS lb. 25c
Sliced All-Meat Big
BOLOGNA .... lb. 39c
End Cuts—Fresh
PORK CHOPS lb. 49c
RED MEATS YOU CAN DEPEND ON.
GROCERY
Limit One Please—5 Lbs.
CANE SUGAR each 35c
Limit One Please—Package
ADMIRATION COFFEE ea. 89c
13-Egg Size Colonial
ANGEL FOOD CAKE ea. 39c
25c Size—Colonial
VANILLA WAFERS pkg. 21c
Giant Size—(Limit 1 Please)
TIDE each 61c
Giant Size—(Limit 1 Please)
FAB each 58c
(2 Box Tops Get You a Sleeping Doll Free.)
5 Lb. Bag—(Limit 1 Please)
KIMBELL’S FLOUR each 39c
Fresh Fruits and Vegetables
U. S. No. 1 California
BARTLETT PEARS . . lb. 10c
Fancy Cello. Bags
CARROTS pkg. 10c
No. 1—Red
POTATOES 5 lbs. 19c
Fancy Sweet
BELL PEPPERS lb. 9c
No. 1 Flame
TOKAY GRAPES 2 lbs. 19c
FROZEN FOODS
Vz Gal. Lilly or Sanitary
MELLORINE. . . each49c
Choice of 6 Kinds—Fruit or Meats—Morton’s
FROZEN PIES 3 for 79c
10 Oz. Pkg.—Snowcrop
STRAWBERRIES pkg. 29c
6 Oz. Cans—Snowcrop or Minute Maid
LEMONADE MIX . . . . . 2 cans 35c
SPECIALS
1 Lb. Cans—Kim
DOG FOOD 4 cans 29c
Bottles Sanitary Grade A Half Gallons
PASTEURIZED MILK, 2 for 79c
(Plus Deposits)
Limit Two Please
HORMEL OLEO ... 2 lbs. 35c
Limit One Please—3 Lb. Carton—VEGETOLE
SHORTENING . . each 59c
Pint Bottle
KRAFT MAYONNAISE . . . each 41c
Fresh Cakes—Fleischmann’s
YEAST 3 for 10c
Just Add Milk-—Gladiola 53c Size
BISCUIT MIX 2 lb. carton 43c
Southside Food Market
We Reserve the Right to Limit Quantities
SPECIALS STARTING 4 P.M. THURS. THRU SAT. — OCTOBER 7-8-9