) y (i 1 I Christopher Columbus Event Not since the voyage of Christopher Columbus has there been such an orgy of discovery as will occur at the Southside Food Market during the period between Sept. 15 to Oct. 3rd. Here are some of the many desirable features that identify the SOUTHSIDE FOOD MARKET as a fine place to do all your grocery shopping, every day in the week. YOU WILL DISCOVER THAT WE OFFER: ' 1. CONVENIENCE (a) Miles closer than the next comparable store. (b) Ample free parking space. (c) Weli arranged, easy to locate stocks, with a “Where to find it” directory for the convenience of husbands and occasional shoppers. 2. WIDE VARIETY OF STOCKS That we do have! And if we do not have it, ask us and we shall try to stock it for you. For example, we stock 70 separate canned meat items. Others in proportion. Frozen Foods, Self-Service and Clerk-Service cured meats; fresh meats; ice creams; staple drugs; tubs; buckets, nails, work gloves, sewing thread, fresh fruits and vegetables, etc., etc. 3. QUALITY OF PERISHABLES Market: James Winn is now in charge of our meat depart ment. You will be more than satisfied with the freshness and quality of the meat James is selling. And prices, too! Fresh Fruits and Vegetables: Fair now. . . But we have a triple length refrigerated fruit and vegetable display case on order, delivery of which is due about Nov. 1st. \ 4. COMPETITIVE PRICES We have always been “cheaper than you think,” but we have not always placed proper emphasis on the proper items. That you may KNOW YOURSELF how cheap our/ prices are, we have arranged an inducement to get you to come in and check our prices yourself. No hearsay! No gossip! No rumors! Just facts. See our DISHWASHER DEAL. 5. COURTESY, CLEANLINESS, and other important factors we think are comparable and satisfactory. But consumer surveys rate the first four items in the order listed as being of para mount importance. 6. PREMIUMS. Except upon special occasions such as this, we guard our advertising funds zealously, using what we can save from other ordinary outlays to use in purchasing very desirable premiums. To obtain these premiums, merely shop here, save your cash register slips as evidence of purchases, then present them at any time for redemption. This program runr* throughout 1950. You May Win a YOUNGSTOWN KITCHENS JET TOWER DISHWASHER That Completely Modernizes Dishwashing! You do not have to buy anything to be eligible to win this marvelous .$269.95 gadget. You may see this machine on display at our store. We do want you to learn for yourself, firsthand, just how cheaply yod can buy your groceries every day in the week at The Southside Food Market. To be eligible to possess for yourself this greatest boon of all time to the housewife who does not like to clean up the kitchen three times a day, you have to CHECK OUR GROCERY PRICES YOURSELF. We are listing below 100 items bought by practically every housewife one or more times each month. They constitute a bulk of the items that go to make up the total cost of your food bill. To be eligible to win, you must, at some time between Sept. 15 and Oct. 3rd, come to our store, obtain a copy of this list, fill in the prices yourself, fill in the entry coupon and deposit at our Check-out Counter. Awarding will be done at 3 o‘clock P.M., October 3rd. You may either have one of our clerks compare your listed prices with our master sheet in effect the day you make the check, or you may date your list, leave it attached to your entry coupon, and enter the entire sheet. We prefer you to have a clerk compare your entered prices with our listing, and keeping sheet for purposs of comparison with prices at any other Houston or Brazos County store. OUR ITEMS WILL BE PLAINLY INDICATED WITH RED ARROWS OR SIGNS TO SIMPLIFY LOCATION. Also, an adequate number of clerks will be on hand to assist, if necessary. YOU DO NOT HAVE TO BUY ANYTHING TO WIN. YOU MAY ALSO BECOME ELIGIBLE TO HAVE THE DISHWASHER INSTALLED AT OUR EXPENSE (Up to a total of $25). DETAILS OF THIS FEATURE WILL BE DISPLAYED IN THE STORE, OR OUR CLERKS WILL EXPLAIN. Employees of the Southside Food Market and their families are not eli gible to win. If the winner lives in a college apartment or otherwise cannot use the dishwasher, a cash settlement, installation costs eligibility included, of $200 cash may be GIVEN FREE INSTEAD. This deal in no way affects the premium deal we already are running. WEEKEND SPECIALS Effective Only Friday and Saturday-September 15-16 Market Specials Decker’s Korn Kist Sliced BREAKFAST BACON... lb. 55c Cartons of Arkansas Fresh TOMATOES 2 for 25c We will have this weekend—Armours AA GRADE BABY BEEF Tender Colorado GREEN BEANS .... 2 lbs. 25c Beef and Veal SHORT RIBS lb. 39c No. 1 California POTATOES 10 lbs. 55c l • : • ' Hormel AH Meat FRANKFURTERS lb. 49c Grade A Baby Beef T-BONE STEAKS lb. 88c Sun Kist 432 (Medium) Size LEMONS dozen 23c We Are Promised Large Golden BANANAS 2 lbs. 25c Fully Dressed Heart 0’ Texas FRYERS lb. 65c Giant Size Firm California LETTUCE 2 heads 29c Extra Nice DRESSED HENS lb. 45c Frozen Foods Thompson Seedless GRAPES 2 lbs. 25c Medium Size Stalks—Crisp GREEN CELERY ... 2 for 29c 6 Oz. Cans JUICES . 2 cans 47c (Pictsweet Lemon or Snowcrop Orange) Birdseye SPINACH pkg. 24c Pack-et Size Pictsweet MIXED VEGETABELS . pkg. 19c Fresh Fruits and Vegetables Miscellaneous Kools, Tipped Raleighs, Embassy brands CIGARETTES. . . . Carton $1.80 (Other Popular Brands—$1.81) This Deal Ends Oct. 1st. MEADOLAKE OLEO ... lb. 10c Provided it is a 1940 dime—otherwi’se, weekend Price—25c Miscellaneous No. 303 Cans Libby’s PUMPKIN can 10c No. 21/2 Cans Syrup Pack Airmail HALVES APRICOTS ... can 17c CRISCO 3 lb. can 85c 1 Lb. Vacuum Can Maxwell House COFFEE lb. 81c No. 211 (12 Oz.) Can* Libby’s PINEAPPLE JUICE .... can 10c 7 Oz. Can Libby’s VEAL LOAF can 19c No. 2 Cans Wolf CHILI can 57c 46 Oz. Cans Libby’s TOMATO JUICE can 25c No. 14 Cans Libby’s VIENNA SAUSAGE .... can 17c PLUS A MULTITUDE OF EVERYDAY VALUES A Grocery Ad Without Prices - You Fill in the Prices Yourself No. 2 Wolf Chili can No. 1 Wolf Chili can No. I'/z Wolf Tamales can 12 Oz. Can Rath’s Blackhawk Luncheon Meat 12 Oz. Can Prem 12 Oz. Can Treet.. 4 Oz. Can Libby’s Vienna Sausage 7 Oz. Can Libby’s Veal Loaf 12 Oz. Can Snack Luncheon Meat 8 Oz. Can Rath’s Breakfast Sausages. .. 15 Oz. Can Gebhart’s Chili Without Beans 16 Oz. Can Libby’s Corned Beef Hash 16 Oz. Can Recipe Pink Salmon No. 2 Cans Standard (Diamond) Tomatoes No. 300 Cans Rusk Tomatoes 10'/z Oz. Cans Standard Tomatoes No. 2 Cans Libby Tomato Juice 46 Oz. Can Libby’s Tomato Juice No. 2 Can Libby’s Pineapple Juice.. No. 1 Flat Cans Libby’s Pineapple No. 2 Cans Comstock Pie Apples No. 2 , /2 Cans Libby’s Halves or Sliced Peaches No. 2'/2 Cans Rosedale Bartlett Pears .. No. 303 Cans Libby’s Fruit Cocktail. .. No. V/z Cans Libby’s Fruit Cocktail Regular Cans Campbell’s Tomato Soup 14 Oz. Jars Libby’s Catsup 14 Oz. Bottles V-8 Tomato Catsup No. 2'/ 2 Cans Leadway Sliced Yellow Freestone Peaches : No. V/i Cans Libby’s Halves Apricots -. No. 2J4 Cans Airmail Halves Apricots lO'/i Oz. Cans Monarch Cut Spears Allgreen Asparagus, tips included No. 2 Cans Curtis Cut Green Beans No. 2 Cans Del Dixi Cut Green Beans. .. No. 2 Cans Libby’s Whole Green Beans 15 x /i Oz. Cans Rio Grande Fresh Shelled Cream Peas 15J4 Oz. Cans Rio Grande Fresh Shelled Blackeye Peas 10‘/2 Oz. Can Little Kernel Country Gentlemean Corn 20 Oz. Can Libby’s Sweet 3 Sieve Green Peas FLUID MILK, any brands Homogenized: Quarts */2 Gallons Pasteurized: Quarts x /i Gallons 2 Lb. Velveeta Cheese V2 Lb. Velveeta Cheese Lb. American Cheese 8 Oz. Kraft Salad Dressing 16 Oz. Kraft Salad Dressing 32 Oz. Kraft Salad Dressing 8 Oz. Kraft French Dressing.. j 1 Lb. Maxwell House Coffee 1 Lb. Folger’s Coffee. 1 Lb. Economy Pack Coffee 4 Oz. Tender Leaf or McCormick’s Tea 8 Count Lipton’s Tea Bags 48 Count Lipton’s Tea Bags. x /x Gallon Mello-Kreme Cartons 6 Bottles Coca Cola v Tall Cans Pet or Carnation Milk 2 Cans for Gerber’s, Libby’s, Heinz Baby Foods 3 cans : Libby’s Strained Baby Meats Duz, Oxydol, Tide, etc., Large (Not Giant) Topper Toilet Tissue Gulf Spray, Quarts Dog Food—Pard, Dash .2 cans .... Dog Food—1 Lb. Vigo Dog Food—5 Lbs. Gaines Meal.. Crisco 3 Lb. Can .... Mrs. Tuckers Shortening—3 Lb. Cart. Swifts Jewel Shortening 3 Lb. Cart. Mrs. Tuckers Shortening—1 Lb. Cart. .... Ma zola Oil—Pint Wesson Oil—Pint Sugar 5 Lbs Sugar 10 Lbs Flour—5 Lb. Gold Medal Flour—10 Lb. Pillsbury .’. Flour—25 Lb. Kimbell’s Best Corn Meal—5 Lb. Aunt Jemima Rolled Oats—Small Plain, 3 Min. Post Toasties—8 Oz... Kellogg’s Corn Soya Nabisco Shredded Wheat—Large Box Hershey Cocoa—8 Oz Hershey Baking Chocolate—8 Oz. . Nestles Morsels Hershey Dainties Chocolate Chips Colgate Tooth Paste—Giant Size Ipana Tooth Paste—Giant Size 5 Oz. Bottle Lea & Perrihs Sauce... Blue Bonnet Oleo, Quarters—Lb Nucoa Colored Oleo, Quarters Lb. Brookfield Butter, Quarters—Lb 6 Oz. Bits 0’ Sea, Grated Tuna can Black Pepper, 4 Oz. French Black Pepper, I1/2 Oz. Durkees r ENTRY COUPON 1 Name Telephone Box Number Street Address or RFD City Grocery price list has been filled out Q List has been checked and approved by South- side Food Market clerk. -) (His signature I am also entering the contest to win up to $25 Installation Money Yes □ No □ Southside Food Market Save all our cash register receipts. They may be exchanged for Valuable Premiums