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TUESDAY, MARCH 19, 1940..
At Last—As Answer to a Burning Question:
Collegians Vote Lucky Strike
Most Popular Cigarette, in Poll
Student Opinion Surveys of
America
As a group, college students are
giving tobacco growers their busi
ness for over half of them report
that they are smokers. Less than
a third, however, smoke habitual
ly, and half of the women who at
tend the nation’s colleges and uni
versities say they never indulge in
cigarettes.
Sending out its scores of inter
viewers to talk to students of all
types, the Student Opinion Sur
veys of America has compiled sta
tistics that show the tobacco habits
of collegians.
“What is your favorite brand
of cigarette?” a scientific cross-
section of the collegians were
asked. And this is what they ans
wered :
Lucky Strike 12.1%
Camel 10.5%
Phillip Morris 8.0%
Chesterfield 6.9%
Old Gold 2.9%
Pall Mall 2.3%
All others 2.9%
No particular choice 9.8%
Smoke pipe, cigars only 3.4%
Don’t smoke 41.3%
Both men and women in greater
percentages prefer Luckies over
any other brand (14.1 men, 8.8
women). But the girls placed Phil-
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■flip Morris second with 7.6 per
cent, 7.1 percent selecting Camels.
The preferences of men run in ex
actly the same order as those for
all students above.
Any caricature of the typical
college woman as a habitual smok
er appears to be erroneous, for
only 21.6 percent declare that they
smoke regularly. Men use cigar
ettes, pipes, and cigars out of habit
to quite a larger extent than the
coeds. The complete tabulations
follow, statistically representing
the entire U. S. college and univer
sity enrollment:
Smoke regularly: men, 34.3%;
women, 21.6%; both, 29.5%.
Smoke sometimes: men, 30.0%;
women, 29.0%; both, 29.2%.
Never smoke: men, 35.7%; wo
men, 50.4%; both, 41.3%.
Interesting differences in cigar
ette preferences were noticed in
looking over the U. S. map—per
haps due to the influence of ad
vertising in different sections.
More students in the West-Central,
Southern, and Far Western states
say Luckies are their choice. But
as one goes North and East one
finds Camels forging ahead as the
favorite of the largest number in
these sections. Phillip Morris, third
nationally, showed its greatest
strength in the West. Although
there is the possibility that a few
students may have wished to with
hold the correct answer to the
question, “Do you smoke regularly,
sometimes, or never?” no inter
viewer detected any apparent de
sire to conceal information about
smoking.
The first book purchased by the
University of Texas library was a
concordance of the Bible.
Women’s College of University
of North Carolina annually spon
sors a summer art colony in an
Atlantic seacoast town.
Drake University has a new
course in “The Administration of
Community Organization for Leis
ure.”
Michael Supa, a blind Colgate
University student, has been elect
ed to Phi Beta Kappa.
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This Might Happen
To You-Subscribe!
A man who was too stingy
to subscribe for his home
town paper sent his little boy
to borrow the cony taken by
a neighbor. In his haste the
boy ran over a $4 stand of
bees and in ten minutes look
ed like a warty summer
squash.
His father ran to his as
sistance and, failing to notice
the barbed wire fence, ran
into that, ruining a $5 pair
of trousers.
The old cow took advant
age of the gap in, the fence,
got into the corn field and
killed herself eating green
corn.
Hearing the racket his wife
ran out, upset a four-gallon
churn of cream into a basket
of little chickens, drowning
the entire batch. In her haste
she dropped a $35 set of false
teeth.
The baby having been left
alone, crawled through the
cream into the parlor, ruining
a brand new $25 carpet.
During the excitement the
oldest daughter ran away
with the hired man, the dog
broke up 11 setting hens and
the calves got out and chew
ed the tails off four fine
shirts on the clothes line.
Moral: Don’t borrow your
neighbor’s paper. It’s too
risky.
Former Aggie
From India Is
U. T. Teacher
From a story recently printed in
The Daily Texan is gleaned the fol
lowing information about a former
student of A. & M.:
No turban is worn by Matiram
Rijhumal Thadani, holder of two
A. & M. master of science degrees
and now an instructor at the Uni
versity of Texas, although he does
come from India and also holds
two degrees from Indian universi
ties.
Thadani is thoroughly American
ized, and has even said that he
would like to see Vivien Leigh
nominated as the actress of the
year. Well-dressed and lively, Mr.
Thadani calls Hirabad, India, his
home, but he came to the Western
Hemisphere to take advanced work
in economics and agriculture, lead
ing to a doctorate in agricultural
economics.
Mr. Thadani’s work at A. & M.
was in the line of advanced agri
cultural economics, and the Regis
trar’s Office has his enviable rec
ord in this field. He took 66 hours
of work while here and made ten
A’s and five B’s. The degree of
master of science in economics
was conferred on him in February.
Last June he received his other
degree from A. & M., the master
of science in agricultural econom
ics. His two Indian degrees are
from the Universities of Bombay
and Agra.
Thadani points out that the
main difference between Indian
and American Universities is a
difference in scope. The Indian
universities do not offer as great
an opportunity to specialize in
subjects as is offered here. Al
though students in India may train
for law or medicine, the general
tendency is to emphasize the class
ical courses. The grading system
in India is based on sixty as being
perfect and thirty-nine as neces
sary to pass.
Further contrasting Indian and
American Universities, Mr.
Thadani said that basketball there
is played only by women. A great
difference in the athletic schedule
results from the differences in the
organizations of the universities.
An Indian college is merely a col
legiate board of control which di
rects the activities of several
branch colleges. Where we play
inter-conference and inter-section
al games, Indian teams play inter
college and international games.
The inter-college games could be
compared to a game between the
School of Engineering and the
School of Agriculture here at A.
& M.
Radios are not the form of en
tertainment in India that they are
in America. Thadani says the All-
India Radio, Ltd., has only nine
government - controlled stations.
These have no call letters, no net
work, and broadcast no dance mu
sic or friendly skits that are so
common here. Announcements
are rather stereotyped and lack the
pleasantness of our programs.
Thadani says that “After cen
turies, India is gradually chang
ing over from East to West, from
Classic outlook to Industrial out
look.”
THE BATTALION
Soil Conservation Chief To Lecture
Here on The Effect of Soil Erosion
The School of Agriculture,
through Dean E. J. Kyle, announc
ed today that it is bringing to Col
lege Station one of the world’s
foremost authorities on man’s age-
old struggle with soil erosion to
present an illustrated discussion of
“Soil Erosion and Civilization.”
The speaker is Dr. W. C. Lowder-
milk, Washington, D. C., assistant
chief of the Soil Conservation Ser
vice.
The address, open to the public,
will be held at 7:30 p. m. March
29, in Guion Hall.
“We are very fortunate to ob
tain Dr. Lowdermilk for an ad
dress here,” said Dean Kyle. “He
has just completed a-15 months’
survey in the Old World for the
United States Department of Agri
culture. His discussion and the
100 colored slides he will present
are based on his findings in this
survey, which dealt with the use
of the land as it relates to soil
erosion, soil and water conserva
tion,, and torrential flood control.
What Dr. Lowdermilk has found
in the older countries will be of
great help in solving our own soil
and land use problems.”
Dr. Lowdermilk’s survey took
him to England, Scotland, Holland,
France, Italy, Egypt, Algeria,
Tunisia, Lybia, Trans-Jordan, Pal
estine, Lebanon, Syria, and Iraq.
He previously bad made five agri
cultural explorations into North
west China, and his education and
long experience had further pre
pared him for this survey.
A native of North Carolina, Dr.
Lowdermilk studied at Park Col
lege, Missouri, the University of
Arkansas, at Oxford University in
England as a Rhodes Scholar, and
at the University of California,
where he received the Ph. D. de
gree.
He has served as a forest ran
ger, district research officer, and
research project leader for the
United States Forest Service and
as a research professor in the
University of Nanking, China. In
1933, Dr. Lowdermilk was named
vice-director of the Soil Erosion
Service of the United States De
partment of the Interior, and when
that organization was renamed the
Soil Conservation Service and be
came a part of the United States
Department of Agriculture, in 1935,
he remained as associate chief, lat
er to be appointed head of the re
search division.
A man highly trained in his
profession, Dr. Lowdermilk writes
often and proficiently on soil ero
sion subjects. His special inter
est has been to determine scientifi
cally the effects of human occupa
tion upon erosional processes as
they affect the sustained use of
land.
PAGE 3
Walton To Address
Cotton Association
Convention Soon
L. T. Murray, Secretary and
General Manager of the Texas
Cotton Association, announced re
cently that Dr. T. O. Walton would
deliver an address before the an
nual convention of the Associa
tion in Galveston on March 29-30.
Murray said that Dr. Walton,
with Dr. Henry F. Grady of Wash
ington, D. C., Assistant Secretary
of State, would deliver the two
principal addresses at the conven
tion. The annual address of the
president, R. O. Beach of Hous
ton, will also be a feature of the
meeting. Burris C. Jackson of
Hillsboro, immediate past presi
dent of the association, will report
on the broad program of new uses,
staple qualty, and better ginning.
“Dr. Walton has a vast knowl
edge of Texas agriculture,” Mur
ray said, “and the Galveston con
vention promises to be one of the
most constructive in the history of
the Association, which is one of
the oldest cotton organizations in
the United States.”
Leaders from all over Texas and
the South will be in attendance at
the convention, including growers,
ginners, warehousemen, crushers,
JACK BIBBS IS
WINNER OF AIEE
THEME CONTEST
Jack C. Bibbs, senior Electrical
Engineering student, recently won
the first prize of $15 offered by
the Houston section of the AIEE
in the competition for the A. & M.
and Rice Institute Branches. His
paper was on “Diesel Buses and
Electric Drive.” Arthur, Wimer,
also a senior in Electrical Engi
neering, won the $5 third prize
with a paper on “Problems in the
Operation of High Power A. C.
Power Amplifiers.” Second prize
was won by Pullen of Rice.
shippers, educational instructors,
chambers of commerce, and both
state and federal agencies.
C. M. WRIGHT
Underwood
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►For complete details, ask this news
paper for the Contest Pamphlet, or
write to Prof. Charles E. Bellatty,
Head of the Department of Advertis
ing, Boston University, 685 Common
wealth Avenue, Boston, Mass Your
entry may win the $100 first prize, and
there are 166 other cash prizes.
I WAS A PRISONER ON A SUBMARINE. Lights winked out of
the blackness. Someone said, "Submarine!” And within minutes, eight dumb
founded passengers were hustled off their America-bound liner and into the
sub. The writer tells what he saw, and what happened during his ten days
as an underwater war prisoner. Read the strange document in this week’s
Post, by HUGO BLEIBERG.
FOOL FOR A WIFE. She was too pretty for a farm wife, they said. And
too silly. Photographing flowers, while the dinner burned. Strolling in the
woods, while her husband plowed ... Then something happened to make
neighbors wonder who the real fool was. A short story, Perley Thinks I’m
Silly, by DAVID LAMSON.
“WE’LL BEAT THE YANKS!” "Last season we batted .291 to the
Yanks’ .288, beat them 11 games to 8. Break up the Yanks? I say build up
the Yanks! We want to win the pennant by a knockout, not a foul!” The
Red Sox Manager this week tells you the fine points of his team, his recruits
and his "farm” prospects. Told, with George Kirksey, by JOE CRONIN.
FRESH-WATER MERMAID. When a man makes a fool of himself
over a woman, everybody knows it—except the man himself. Lydia, with her
wide blue eyes and her taking ways, had Des hooked plenty and was reeling
him in. His fishing partner just had to invent some way to shake loose that
hook! A new big game fishing story by PHILIP WYLIE.
He “IF I SQUEAL I END UP IN A BARREL OF CEMENT.”
... No two-bit Michigan sheriff was tough enough to make a canary out of
Joe. Let them guess who burned his truck and slugged him ... Here’s the
story of a young hoodlum in the apple country who was softened up with
the one treatment a make-believe bad man can’t stand... Apple Knocker, by
HAROLD TITUS.