PAGE 2 THE BATTALION -THURSDAY, OCT. 19, 1939 The Battalion STUDENT TRI-WEEKLY NEWSPAPER G / TEXAS A. & M. COLLEGE The Battalion, official newspaper of the Agricultural and College of Texas and the city tin The B: Mechanical published three t Tuesday, Thursday, and Saturday weekly from June through August. e Agri' of Collegi weekly from September to June, issued d Saturda city or (Jollege Statior September to June, isi mornings; and is published second-class matter at the Post Office at College Station, Texas, under the Act of Congress of March 3, 1879. Enterec tion, Te Subscription rate, $3 a school year. Advertising rates upon request. Represented nationally by National Advertising Service, Inc., at New York City, Chicago, Boston, Los Angeles, and San Francisco. Office, 4-5444. Room 122, Administration Building. Telephone STAFF BILL MURRAY EDITOR-IN-CHIEF LARRY WEHRLE ADVERTISING MANAGER James Critz Associate Editor E. C. (Jeep) Oates Sports Editor H. G. Howard Circulation Manager "Hub” Johnson Intramural Editor Philip Golman Staff Photographer John J. Moseley ■■ Staff Artist THURSDAY STAFF Ray Treadwell Managing Editor J. W. Jenkins Asst. Advertising Manager Don McChesney Asst. Circulation Manager Phil Levine - Editorial Assistant Junior Editors Bob Nisbet -Billy Clarkson Senior Sports Assistants Mick Williams Louis J. Lippman f Reportorial Staff Jack Aycock, H. D. Borgfeld, P. H. Brown, R. A. Doak, Jim Dooley, Walter Goodman, Guy Kane, R. R. Mattox, R. B. Pearce, R. G. Powell, Walter Sullivan, Delbert Whitaker, D. C. Thurman, Murray Evans, Dow Wynn. Hitch-Hiking When that portion of the cadet corps that will ride to Fort Worth this weekend via the “thumb” route leaves Friday or Saturday; whether they realize it or not, they will be exerting an important influence on rides for cadets in the future. Their actions will be reflected directly to A. & M. and as a result may be the cause of success or failure of some cadet’s trip in the future. Because of the huge number of cadets that will be on the highways the misbehavior of a few can lose rides for many. When a motorist stops to pick up an Aggie or Aggies he does it in the spirit of offering assist ance to a person that he is able to aid, but at the same time, as is natural for any person, a motorist is interested in protecting his own rights and property as well. On top of that, his own mental attitude toward the Aggies often influences his decision of whether or not to pick up the cadet. A prominent official of A. & M. recently told of an experience of his in offering rides to cadets. On a trip to Houston he picked up a cadet at the main entrance of the college in order to have a companion to talk to during the trip. During the 90 mile trip, in spite of numerous attempts, he was able to get only two answers out of the cadet, “hu huh” and “un huh.” The professor stated, that frankly, he was relieved when Houston was reached and he could drop his passenger. Certainly it can be seen from this experience thaf he will not be as anxious to pick up students in the future. We jfeUwiet advocate that Aggies prepare a life-history- in-detail speech to be used in hitch-hiking but we do think that they should at least be sociable. With the increasing enrollment of the college it is becoming necessary that every means possible be taken to preserve this means of Aggie trans portation to protect it from failing completely. The misconduct of a few students could be the start of a public opinion that would deal a death blow to the system. If every cadet when he is hitch-hiking will try to look at things from the driver’s stand-point as well as his own and will observe the rules of gentlemanly conduct there is no reason why this Aggie route cannot be preserved. We have glorified “success” and have ridiculed the esthetic dreamer out of existence. Many is our standard and “progress” is our religion, thanks to modern civilization. No one is happy or contented nowadays. We are driven forward by some unknown force which will permit us to see no peace. Our hospitals for the insane are full and overflowing. Our institutions for the treatment of nervous ailments are crowded. Our people are dying off like flies, chiefly from degenerative diseases, such as cancer and heart trouble. And, all the while, the world rushes madly toward war. x Would we not be better off if we scrapped the whole thing and went back to a simpler way of living? Would the world be much worse off if the so-called “modern civilization” were destroyed? Considering what it is doing to the human race one can hardly be blamed for doubting that modern civilization is worth saving.—Denison Herald. Parade Of Opinion Associated Collegiate Press While demanding that the U. S. stay out of any war that is not fought on our own soil, the college press nevertheless believes in preparedness so far as the air is concerned. It is thumping hard for the college and university flying courses sponsored by the federal government through the Civil Aero nautics Authoiity. “Air travel is becoming increasingly important in many industries, including geology, oil scouting, and production. Many oil companies, both large and small, own their ships and use them constant ly. The ability to operate a plane would be an asset to many workers in industry. The type of flying instructions to be given here is for light ships and is intended to make the student ‘at home in the air.’ With this as a basis, students, if inter ested, could continue study in that field, and have a good foundation.” The University of Tulsa Col legian points out the local advantages of the flight training course, as did most college editorials on the subject. The Campus Collegian of the University of To ledo had this to say in favor of the course: “Stu dents who will take the university’s flying instruc tion course this year will receive valuable training in theory and in actual flying that they could not get elsewhere for ten times the cost. So far as safety in the training program is concerned, it is significant that out bf several hundred students who were trained last year when the program was in its experimental stages, not one serious acci dent occurred.” Said the University of West Virginia Athenaeum: “Some students shy from it because they think it will place them under military obligation. The course is not under false label. It is a civilian pilots training course and is under the Civil Aeronautics Authority. The ultimate purpose of this civilian pilot training, so the government says, is to give the light aircraft industry a ‘shot in the arm’.” The Public Forgot For business men who appear to think the pub ic does not need to be constantly reminded of who they are, where they are, and what they have to sell, the story of what happened to a product called Plye’s Pearline will bear repeating. In the early years of this century. Pearline, a cleansing material, was used by most of the house wives of the country. In 1904 the company spent $500,000 in advertising. Then the advertising was greatly curtailed and about 1907 it was discontinued altogether, as the company thought the product was so well known that no further advertising was necessary. Sales fell off rapidly, but the company’s owners persisted in their non-advertising policy until 1915, when the whole concern was sold for $12,000. Pear line was dead. Many other products whose names were house hold words a few years ago are no longer sold, because the manufacturers failed to keep up their advertising, and consequently the public forgot them. Business men should remember that new genera tions of potential customers are coming along all the time, and that these new buyers must be sold on a product or a store, as their fathers and mothers were before them. The only time it is safe to stop advertising is when one is ready to go out of business. As the World Turns... Sugrareff jLsin£Mr Ey Bob Ni/beb BACKWASH Bg deorge Puermann ‘‘Backwash: An agitation resulting from some action or occurrence.”—Webster. “THE RAINS CAME” is a pic- night. . George Raft and James ture that many have looked for- Cagney take the lead in this ward to for quite a long time. The story of life in the penitentiary, book was a best-seller for a long Lots of action and shooting. I’ll time, and the show is nearly as Give It One Grade Point, good. Twentieth Century-Fox “THE STORY OF VERNON studios, who put out most of the AND IRENE CASTLE” shows at so-called “classics,” get the credit the Assembly Hall Friday night for this screening of Louis Brom- f or t h e benefit of the boys hold- field’s novel. The cast for the i ng “y” cards that plan to go on picture contains the following: the corp trip. Fred Astaire and Lady Esketh Myrna Loy Ginger Rogers bring on some more Major Safti Tyrone Power new dancing routines. Two Grade Tom Ransome George Brent Points. Fern Simon Brenda Joyce Lord Esketh Nigel Bruce Major Safti is the founder of the only modernized hospital in Ranchipur, a western state of In dia. Besides that he is also the adopted son of the Maharajah and heir to the throne. His good friend Tom Ransome has woman trouble by nature, and at present is being annoyed (?) by Fern Simon. Important guests arrive from a neighboring state and among them an English woman, Lady Esketh. She and Major Safti fall deeply in love. However, ac cording to tradition, the heir to the throne must marry a native girl. Tom does his best to show Lady Esketh that she is wrong in her affection for Safti, but all at tempts fail. There is the question —to marry or not to marry. Personal taste enters into any consideration of the value of en tertainment. I enjoyed “The Rains Came,” but that alone doesn’t make it a good show. Never have I said a show was bad because I didn’t like it nor vice-versa. Cer tainly this show has an attrac tive case. It has a sad ending, whats snowmc AT THE ASSEMBLY HALL Thursday—“Each Dawn I Die,” with James Cagney and George Raft. Friday— “The Story of Vernon and Irene Castle,” with Fred Astaire and Ginger Rogers. AT THE PALACE Thursday, Friday and Sat urday—“The Rains Came,” with Myrna Loy, Tyrone Power, George Brent. Over the Rainbow . . . All three of the class prexies elected thus far (Willard Clark, sophomore; Ele Baggett, junior; and Max McCullar, senior) live in dormitory number nine . . . Sir Richard Steels said it back in the 17th cen tury: “ . . . to love her with a liberal education.” ... A form of college cheer that all of us under stand is a check from home at corps trip time . . . Erniei Stephens believes that a good mascot for a Fuermann Our sister school’s' President Hubbard, incidentally, has request ed Dr. Walton to send a faculty representative with the cadets who stay in Stoddard Hall. Although no definite announcement has been made thus far, Dan Russell will probably be the man selected. • Notes on the Aggie-Villanora Game . . . The Aggie Band re ceived more applause than any other participating in the Rose Festival . . . The Aggieland Orch estra and many other cadets bunked in a vacant office build ing because of Tyler’s crowded nudist camp would be a Mexican conditions During the broad- hairless dog . . The Band’s “Duke” cast there were very few Aggies Harrison is one of the best trick seen on the campus—the men were ropers on the campus and there is only a handful of Americans who can duplicate some of Duke’s talking about tricks. ‘Shoot ’Em Up” Will Be Theme Of October Magazine Although the corps is rightful ly optimistic about the team’s chances against T.C.U. Saturday, the biggest trouble with our out look is that we may be too confi dent. Remember—in 14 years we have won one lone game from the Frogs, tied only three, and lost ten... In several of those years we were almost as big favorites as we are now... All we want is a win—one point more than the Frog’s total will be as good as huddled around their radios . . . Those who saw the game are still Bill Conatser’s 65- yard run and Euel Wesson’s 72- yard kick . . . Tyler people were really fine to the Aggies. Still more on the Rose Festi val . . . One of the junior yell lead ers made the trip on 17c . . Num ber one predicament of the un official corps trip was the one facing Joe “Slats” Slicker and Jim Gallagher. Came Sunday morning and the two owed a $2.50 hotel bill, had dinner dates com ing up, and the trip back to col lege ahead of them. Their combin- fifty in the conference standing. _ ed financial resources amounted The October issue of the Bat talion Magazine will be out Wed nesday, October 25, according to an announcement made Tuesday “““ “■ ~~~ r"'. to ’ by Paul Ketelson, managing edi- and doesn t even border on being a ^ ’ *= & Even so “The Rains a three-grade-point is It Worth Saving? Words spoken in jest sometimes contain a grain